Director, Commerce Media Strategy

FWDUS Flywheel Digital LLC; United States; On-site; USD 160,000 - 190,000; Full time

Job summary

Flywheel is seeking a Director, Commerce Media Planning to lead commerce media strategy for a large enterprise client. Embedded within the client’s integrated agency team, this role connects upper-funnel media, brand strategy and lower-funnel commerce performance to drive growth.

You will lead a team of planners, influence across agencies, and shape plans that tie brand priorities to retail media and commerce outcomes, with executive presence and strategic thinking.

Qualifications

• 7+ years in commerce media, retail media or integrated media planning.
• Experience leading enterprise client engagements and cross-agency teams.
• Proven ability to translate brand priorities into actionable media and commerce strategies.

Responsibilities

• Lead development of commerce media strategies across key retail platforms.
• Drive integration of upper-funnel brand strategy with lower-funnel commerce activation.
• Direct client and agency workshops and oversee delivery against scope and goals.
• Mentor planners and develop talent within the team.

Skills

Commerce media strategy

Executive leadership

Job description

Flywheel is seeking a Director, Commerce Media Planning to lead commerce media strategy for a large enterprise client. Embedded within the client’s integrated agency team, this role connects upper-funnel media, brand strategy and lower-funnel commerce performance to drive growth.

You will lead a team of planners, influence across agencies, and shape plans that tie brand priorities to retail media and commerce outcomes, with executive presence and strategic thinking.