Director, Club Retail Sales & Growth

Fairlife; Chicago (IL); On-site; USD 155,000 - 175,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

Paid time off

Parental leave

401(k) matching

Tuition reimbursement

Wellness reimbursement

Employee assistance program

Product discounts

Job summary

fairlife, LLC is a Chicago-based nutrition company delivering lactose-free, real dairy products and post-workout nutrition shakes. The Director, Retail Sales leads growth with U.S.

club customers, develops Joint Business Plans, and collaborates with cross-functional teams to execute customer strategies for profitability. The role requires strategic thinking, strong negotiation and relationship skills, and the ability to manage forecasts, budgets, and revenue growth initiatives across multiple

Qualifications

• Bachelor’s degree in Business Administration, Sales, Marketing, Finance, or related field required; MBA preferred.
• Minimum of 8 years of progressive experience in Sales, Account Management, Customer Development, National Accounts, or Retail Sales within the CPG, food and beverage, or consumer products industry. Experience with Club channel preferred
• Strong knowledge of CPG sales strategy, customer development, category management, trade promotion management, and revenue growth management.
• Demonstrated strong analytical capabilities with the ability to develop and manage dynamic forecasts that support sound business decision-making.
• Demonstrated success delivering sales growth objectives.
• Strong strategic planning, negotiation, and relationship-building skills.
• Excellent written, verbal, presentation, and communication skills.
• Strong financial and business acumen, including budget management, forecasting, trade spend optimization, and P&L accountability.

Responsibilities

• Act as the primary fairlife sales contact and SME for select U.S. club customers, driving growth and strengthening customer relationships.
• Lead annual customer planning by partnering with internal and system stakeholders to develop and execute Joint Business Plans (JBPs), promotional strategies, assortment optimization initiatives, forecasts and customer negotiations, as applicable.
• Lead customer forecasting for assigned accounts, providing routine performance analyses, updates and actionable insights to key stakeholders.
• Identify opportunities through market trends, syndicated data, shopper insights, and category analysis.
• Develop and maintain strong executive-level relationships with key customers and business partners.
• Oversee key account sales budget to support business objectives while ensuring fiscal responsibility.

Skills

CPG sales strategy

Customer development

Category management

Trade promotion management

Revenue growth management

Forecasting

Negotiation

Relationship-building

Financial acumen

P&L accountability

Education

Bachelor’s degree in Business Administration/Sales/Marketing/Finance or related field

MBA preferred

Job description

fairlife, LLC is a Chicago-based nutrition company delivering lactose-free, real dairy products and post-workout nutrition shakes. The Director, Retail Sales leads growth with U.S.

club customers, develops Joint Business Plans, and collaborates with cross-functional teams to execute customer strategies for profitability. The role requires strategic thinking, strong negotiation and relationship skills, and the ability to manage forecasts, budgets, and revenue growth initiatives across multiple