Director, Broker Relations

Midwest Startups; Wisconsin; Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Remote work

Uncapped commission

Competitive base salary

Job summary

Self Fund Health, a Wisconsin-based startup, is hiring a Director of Broker Relations to lead education and sales initiatives with Wisconsin brokers and agencies. You will drive RFP generation, manage the sales process through closing, and represent the company at events to grow market presence.

We seek a seasoned healthcare sales professional with deep knowledge of self-funded plans, DPC, and broker networks.

Qualifications

• Minimum 3-5 years of experience in healthcare brokerage or related field with proven sales record.
• Strong understanding of self-funded plans, DPC, free-market care, and pitfalls of fully insured plans.

Responsibilities

• Educate brokers on self-funding advantages and limitations of fully insured plans.
• Build and maintain relationships with Wisconsin brokers and agencies.
• Drive RFP generation and manage the sales process through to closing.
• Represent Self Fund Health at events to increase brand presence.
• Document broker interactions, proposals, and sales pipeline in CRM.

Skills

Broker relations

Sales

Communication

Presentation skills

Relationship building

Market engagement

Tools

CRM systems

Job description

Wisconsin, USA; Remote · Remote $80k–$100k/yr Full-Time Sales Director Nov 13

Healthcare brokerage sales relationship building self-funded plans Direct Primary Care (DPC) free-market care solutions RFP generation CRM systems market engagement healthcare knowledge communication presentation skills consultative selling

About the role

Director, Broker Relations at Self Fund Health

Company Overview: Self Fund Health is an innovative startup reshaping the healthcare landscape for Wisconsin businesses. The company empowers businesses to take control of their healthcare expenses through self-funded health plans, Direct Primary Care (DPC), and free-market care solutions.

Position Overview: The Director of Broker Relations will work closely with brokers and agencies across Wisconsin to expand reach and educate brokers on the benefits of self-funded plans. This role requires a seasoned professional who understands the healthcare brokerage landscape and is passionate about revolutionizing healthcare for Wisconsin businesses. Success will be defined by the ability to drive RFPs and convert them into closed leads.

Key Responsibilities:

• Broker Education & Sales: Persuasively educate brokers on the advantages of self-funding, emphasizing why fully insured plans are problematic and how DPC and free-market care offer better solutions for employers.
• Relationship Building: Establish and cultivate relationships with healthcare brokers and agencies across Wisconsin, serving as a trusted resource and advocate for Self Fund Health's offerings.
• RFP Generation & Conversion: Actively pursue and generate RFPs from brokered clients; manage the sales process through to closing to ensure high conversion rates.
• Market Engagement: Represent Self Fund Health in relevant events and discussions, increasing brand presence and staying informed of market trends.
• Passion for Healthcare Transformation: Embody genuine commitment to improving healthcare across Wisconsin, with focus on reducing costs and providing better outcomes for businesses and employees.
• Collaborative Contribution: Work closely with internal teams to continuously refine and improve offerings and approaches based on broker and client feedback.
• Documentation & Reporting: Maintain accurate records of broker interactions, proposals, and sales pipeline progression in CRM system.

Qualifications:

• Location: Wisconsin-based, with in-depth understanding of Wisconsin's healthcare and broker landscape.
• Relevant Experience: Minimum 3-5 years of experience in healthcare brokerage, TPA, or related field with proven sales record.
• Healthcare Knowledge: Strong understanding of self-funded plans, DPC, free-market care, and pitfalls of fully insured plans.
• Sales Expertise: Demonstrated success in sales, with excellent communication, presentation, and relationship-building skills.
• CRM Proficiency: Familiarity with CRM systems for tracking sales activities and managing pipeline.
• Passionate & Mission-Driven: Committed to Self Fund Health's mission of transforming healthcare in Wisconsin.

Preferred Qualifications:

• Previous experience as a healthcare broker with existing network in Wisconsin's broker community.
• Demonstrated ability to drive complex sales cycles in high-stakes, consultative environment.
• Entrepreneurial mindset with ability to thrive in startup atmosphere, finding creative solutions and seizing opportunities.

Working Conditions:

• Remote position with flexibility to work from remote office.
• Occasional travel required within Wisconsin to meet brokers and attend events.
• Collaborative startup environment valuing creativity, innovation, and positive impact.
• Competitive base salary (USD 80k-100k/year) with uncapped commission potential.
• Professional growth opportunities within rapidly expanding startup.
• Supportive and dynamic work environment focused on innovation and healthcare transformation.
• Flexible work arrangements, including remote work options.