Director, Brand Marketing — Hybrid Pharma Leader

Azurity Pharmaceuticals; Woburn (MA); Hybrid; USD 140,000 - 190,000; Full time

Job summary

Azurity Pharmaceuticals in Massachusetts is seeking a Director, Brand Marketing to lead NA brand strategy and launch planning for a growing portfolio. You will oversee in-line marketing, drive cross-functional collaboration, and shape campaigns across channels with a data-driven mindset.

The role requires at least 10 years in pharma/biotech marketing, including 5+ years in-line or launch experience in U.S. markets, with CNS familiarity preferred.

Qualifications

• Bachelor’s degree in Marketing, Life Sciences, Business, or related field.
• 10+ years of experience in the pharmaceutical or biotech industry.
• 5+ years of in-line marketing / launch experience in U.S. pharma/biotech markets.
• CNS experience preferred.
• Proven ability to manage multiple brands or indications simultaneously.
• Strong cross-functional leadership and communication skills.
• Experience working in a fast-paced, evolving organization with a hands-on and collaborative approach.

Responsibilities

• Develop and execute integrated marketing plans for in-line brands, aligning with corporate and commercial objectives.
• Manage day-to-day brand operations, ensuring timely development, production and execution of campaigns, messaging, and materials.
• Monitor brand performance, KPIs, and market dynamics to optimize marketing strategy.
• Collaborate on conducting primary research and assessing secondary research data to garner market insights and inform brand strategy.
• Lead cross-functional launch readiness efforts for new indications or products within the portfolio.
• Partner with Medical Affairs, Market Access, Sales, Regulatory, and external agencies to deliver compliant content.
• Develop and manage North America launch timelines, training materials, and field execution strategies.

Education

Bachelor’s degree in Marketing, Life Sciences, Business, or related field

MBA or advanced degree preferred

Job description

Azurity Pharmaceuticals in Massachusetts is seeking a Director, Brand Marketing to lead NA brand strategy and launch planning for a growing portfolio. You will oversee in-line marketing, drive cross-functional collaboration, and shape campaigns across channels with a data-driven mindset.

The role requires at least 10 years in pharma/biotech marketing, including 5+ years in-line or launch experience in U.S. markets, with CNS familiarity preferred.