Director, Brand & Community Communications

Rockford Public School District #205

West Virginia

On-site

USD 91,000 - 128,000

Full time

14 days+
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Benefits offered by this job

Medical, dental, vision, life and DIS
Voluntary life insurance
Paid Sick and Personal time
Paid holidays
Paid vacation
IMRF or TRS
403(b) plan
Employee assistance program (EAP)

Job summary

ROCKFORD PUBLIC SCHOOL DISTRICT #205 is seeking a Director of Marketing and Communications to oversee the district's marketing and communications strategies in alignment with the board's strategic plan. You will lead a team including a Communications Coordinator and other specialists to promote the district's image and brand across channels.

The role requires a Bachelor's in Marketing or related field with 3–5 years in marketing/long-range planning and prior leadership experience.

Qualifications

  • Bachelor's degree in Marketing or related field; Master's degree preferred.
  • 3–5 years of experience in marketing and long-range planning.
  • Experience leading a team.

Responsibilities

  • Oversee, coordinate, and participate in the development of marketing and communication strategies in alignment with the district's vision and strategic plan.
  • Lead the communications team in creating marketing materials that promote the district's image and brand standards.
  • Direct and implement the district's advertising and promotional activities.
  • Build brand awareness and positioning within the community.
  • Oversee the management of the district website and internal/external pages.
  • Oversee social media marketing strategy and content marketing.
  • Participate in community events to stay current on issues affecting the district.

Skills

Character
Communication
Collaboration
Continuous Improvement
Attention to detail
Time management
Administrative skills
Graphic/digital communication

Education

Bachelor's degree in Marketing or related field
Master's degree preferred

Job description

ROCKFORD PUBLIC SCHOOL DISTRICT #205 is seeking a Director of Marketing and Communications to oversee the district's marketing and communications strategies in alignment with the board's strategic plan. You will lead a team including a Communications Coordinator and other specialists to promote the district's image and brand across channels.

The role requires a Bachelor's in Marketing or related field with 3–5 years in marketing/long-range planning and prior leadership experience.

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