Director, Audience Builder & Planning — Healthcare

Doceree

New Jersey

Hybrid

USD 150,000 - 210,000

Full time

14 days+

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Benefits offered by this job

Competitive Salary
Bonuses
Flexible Working Hours
Health Care Benefits
401K + Matching
Parental Leave

Job summary

Doceree is building the AI-powered Healthcare Marketing Cloud and seeks an Associate Director/Director of Product Management to own the Audience Builder & Planner pillar—the system of record for defining, sizing, and planning HCP and patient audiences.

You will partner with Data Science, Identity/Data Engineering, Design, Sales, and Customer Success to ensure our audience and planning products deliver measurable business impact for pharmaceutical clients, while coordinating with teams across the

Qualifications

  • 5-8+ years of product management experience in data or audience platforms such as DMPs, CDPs, or DSP tooling.
  • Hands-on experience with audience segmentation, identity resolution, and planning/forecasting.
  • Strong understanding of programmatic ad ecosystems and data-driven audience products.
  • Excellent cross-functional collaboration across Product, Engineering, Data Science, and Commercial teams.

Responsibilities

  • Own end-to-end product strategy for the Audience Builder & Planner module.
  • Define and maintain the product roadmap for audience creation, segmentation, and media planning.
  • Translate identity, data onboarding, and taxonomy requirements into intuitive planner experiences.
  • Drive weekly release cadences with Engineering and Data Science teams.
  • Partner with Sales and Customer Success during strategic client conversations on audience strategy.

Skills

Audience segmentation
Identity resolution
Programmatic advertising
Cross-functional leadership
Executive presentation
Healthcare/pharma knowledge

Tools

DMPs
CDPs
DSP tooling

Job description

Doceree is building the AI-powered Healthcare Marketing Cloud and seeks an Associate Director/Director of Product Management to own the Audience Builder & Planner pillar—the system of record for defining, sizing, and planning HCP and patient audiences.

You will partner with Data Science, Identity/Data Engineering, Design, Sales, and Customer Success to ensure our audience and planning products deliver measurable business impact for pharmaceutical clients, while coordinating with teams across the

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