Director, AI-Powered MarTech Platform Operations

Coca-Cola; Georgia; On-site; USD 180,000 - 260,000; Full time

Job summary

The Coca-Cola Company is seeking a Director of Digital Operations to lead a flagship MarTech product line end-to-end, from discovery through delivery and continuous improvement. You will own the engineering strategy for CDS or GAM, guiding global teams across in-house and vendor partners.

This AI-native engineering role demands hands-on leadership, strong collaboration with Product Management and Data Services, and a focus on reliability, security, and cost discipline across regions.

Qualifications

• 15+ years in software engineering with consumer-facing digital products
• Proven ownership of end-to-end product delivery in modern operating models
• Experience leading globally distributed engineering teams
• Strong understanding of MarTech and AdTech ecosystems

Responsibilities

• Own end-to-end engineering and delivery of large-scale MarTech product
• Lead global product engineering teams including in-house and vendor staff
• Deliver consumer experiences and platform stack across web, apps, and services
• Define technology roadmap aligned with global marketing strategy
• Coach engineering talent and establish standards for excellence and accountability
• Manage external partners and ensure security, quality, and value
• Communicate status, risks, and dependencies to stakeholders

Skills

Engineering leadership

AI & GenAI

Product ownership

Cross-functional collaboration

Tools

Adobe Experience Cloud

Trade Desk

Media Math

Data platforms

Job description

The Coca-Cola Company is seeking a Director of Digital Operations to lead a flagship MarTech product line end-to-end, from discovery through delivery and continuous improvement. You will own the engineering strategy for CDS or GAM, guiding global teams across in-house and vendor partners.

This AI-native engineering role demands hands-on leadership, strong collaboration with Product Management and Data Services, and a focus on reliability, security, and cost discipline across regions.