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Entrust is seeking a Director of Business Development & Category Definition to turn emerging problems into a scalable market category. You will work across product, engineering, marketing, sales and leadership to define the category, validate buyers and create repeatable plays that scale Entrust’s enterprise AI trust across identity and governance.
You will lead lighthouse engagements, refine category narratives, and shape commercial models with customers, partners and analysts, while guiding
Entrust is seeking a Director of Business Development & Category Definition to turn emerging problems into a scalable market category. You will work across product, engineering, marketing, sales and leadership to define the category, validate buyers and create repeatable plays that scale Entrust’s enterprise AI trust across identity and governance.
You will lead lighthouse engagements, refine category narratives, and shape commercial models with customers, partners and analysts, while guiding