Direct-Response Copywriter: Funnels & Advertorials (Remote)

Incubator Lab

United States

Remote

USD 70,000 - 110,000

Full time

14 days+

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Job summary

IncubatorLab is seeking a results-driven Copywriter to craft high-converting funnels, landing pages, advertorials, and long-form sales copy for DTC brands. You’ll translate customer insights into persuasive messaging across platforms.

You’ll collaborate with Creative Strategists, analysts, and marketers to test ideas, optimize performance, and maintain a consistent brand voice across campaigns. Remote role, competitive compensation based on experience.

Qualifications

3+ years of direct response copywriting experience.
Experience writing landing pages, sales pages, advertorials, and funnels.
Experience with Google Ads and native traffic platforms.
Strong English writing with attention to detail.

Responsibilities

Write high-converting landing pages, sales pages, advertorials, and funnel copy for DTC brands.
Develop direct response copy for Google Search, Google Display, YouTube, and Native Advertising platforms.
Collaborate with Creative Strategists, Media Buyers, Designers, and Growth Marketers to craft messaging.
Research customer pain points, competitors, and product positioning.
Iterate and optimize copy based on performance data and tests.
Write headlines, hooks, CTAs, and long-form copy to maximize conversions.
Maintain brand voice across multiple brands and offers.