Direct Response Copywriter

Zabota LLC; United States; Remote; USD 25,000 - 31,000; Full time

Benefits offered by this job

Fully Remote

Core EST hours

Job summary

Zabota LLC seeks a talented Direct Response Copywriter to craft persuasive Facebook Group content for home service clients. You will develop storytelling, educational, engagement, and promotional posts that attract leads and build community trust, working with Customer Success Managers and pod teams to align with brand voice.

Fully remote, full-time with core hours aligned to EST, compensation ranging from $2,200 to $2,800 per month depending on experience; join a fast-paced, agency environment

Qualifications

• Proven experience as a Copywriter or Direct Response Copywriter.
• Strong storytelling, grammar, and editing skills.
• Ability to research industries and adapt to different brands.

Responsibilities

• Write engaging, high-converting Facebook Group posts for multiple home service clients.
• Develop storytelling, educational, engagement, promotional, and lead-generation content.
• Research client businesses, audiences, and competitors to craft authentic messaging.
• Adapt writing style to match each client's voice and objectives.
• Collaborate with Customer Success Managers and project teams to execute content strategies.
• Revise and optimize copy based on feedback and performance.
• Manage multiple client accounts and meet deadlines.

Skills

Copywriter

Direct Response

Job description

About Zabota

Zabota is a top-ranked global recruitment firm, recognized as a Top HR Staffing Company by Clutch in 2025. We specialize in helping high-growth U.S. brands build elite, remote-first teams. Our mission is clear: Connect world-class talent from LATAM, Europe, and beyond with the most ambitious companies in the world.

About Our Client

Our client is a fast-growing Facebook Group marketing agency specializing in helping home service businesses generate qualified leads, build engaged online communities, and grow their brands through strategic social media marketing. They currently manage 300+ active clients through a pod-based remote team structure, delivering high-converting content and community engagement strategies that drive measurable business growth. Working with clients across the home services industry, the agency combines direct response copywriting, audience psychology, and proven marketing frameworks to create content that builds trust, increases engagement, and converts community members into customers.

About the Role

We are looking for a Direct Response Copywriter who thrives on writing persuasive, engaging, and conversion-focused content. In this role, you will create compelling Facebook Group content for a portfolio of home service clients, helping them attract new leads, build authority within their communities, and strengthen customer relationships. You'll work closely with Customer Success Managers and internal pod teams to ensure every piece of content aligns with each client's brand voice and marketing objectives. This is an excellent opportunity for a creative writer with strong direct response copywriting skills, a passion for storytelling, and the ability to adapt to different brands and audiences in a fast-paced agency environment.

Responsibilities

• Write engaging, high-converting Facebook Group posts for multiple home service clients.
• Develop a variety of content, including storytelling posts, educational content, engagement posts, promotional copy, and lead-generation campaigns.
• Research clients' businesses, services, target audiences, and competitors to create authentic, brand-specific messaging.
• Adapt writing style and tone to match each client's unique voice and objectives.
• Apply direct response copywriting principles to increase engagement, lead generation, and conversions.
• Collaborate with Customer Success Managers, Project Managers, and Account Managers to execute content strategies.
• Revise and optimize copy based on internal feedback and campaign performance.
• Manage multiple client accounts while consistently meeting deadlines and maintaining high-quality standards.
• Stay up to date with social media trends, Facebook Group best practices, and direct response marketing techniques.

Qualifications

• Proven experience as a Copywriter, Direct Response Copywriter, Content Writer, or similar role.
• Strong portfolio showcasing persuasive, engaging, and conversion-focused writing.
• Excellent storytelling, grammar, and editing skills.
• Ability to research new industries and quickly understand different businesses and target audiences.
• Strong understanding of direct response marketing, buyer psychology, and persuasive writing techniques.
• Familiarity with Facebook Groups, community-based marketing, or organic social media content is highly preferred.
• Self-motivated, proactive, and comfortable working in a fully remote, fast-paced agency environment.

Offer Details

• Fully Remote
• Full-time, Core working hours aligned with EST
• Salary: $2,200–$2,800 USD/month (depending on experience)

Contractor Agreement Hiring Steps

• Initial Zabota Screening
• Client Interview
• Practical Copywriting Assignment
• Offer

Offer Originally posted on Himalayas