Dir - Marketing - Prada Makeup

L'Oréal USA

New York (NY)

Hybrid

USD 139,000 - 201,000

Full time

3 days ago
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Benefits offered by this job

Medical benefits
Dental benefits
Vision benefits
401K / Pension plan
Hybrid work policy
Flexible time off
Perks shop discounts
Learning & Development opportunities
Employee Resource Groups
Mental health & wellness programs

Job summary

L'Oréal USA is seeking a Director of Marketing for Prada Makeup to lead US marketing strategy, plan launches, and evaluate promotional programs in partnership with the VP of Marketing for Prada. This role sits within the L'Oreal Luxe division and requires collaboration with cross‑functional teams to drive brand growth.

The position offers a hybrid work model, deep exposure to luxury beauty brands, and opportunities to influence consumer engagement across multiple channels.

Qualifications

  • Bachelor's degree required.
  • 10 to 15 years experience in cosmetics, skincare and/or fragrance industry.
  • Exceptional oral, written, and interpersonal communication skills.
  • Strong analytical and organizational skills.
  • Ability to work independently under tight deadlines.
  • Ability to thrive in a fast-paced, changing environment.
  • Proficiency in Microsoft Office.
  • Strong presentation skills.

Responsibilities

  • Brand Development and Maintenance: monitor product line needs, evaluate launches, execute new brand launches, co-develop merchandising programs, coordinate with creative and brand marketing to align promotions.
  • Domestic Strategy: coordinate with Global Marketing, provide input on development for new brands.
  • Promotional Programs: develop seasonal calendar, plan for stores, collaborate with CGO and O+O, ensure timely execution within budget.
  • Brand Information and Training: prepare presentations for regional/national meetings, provide brand info to CGO/retailers, coordinate with shopper engagement team.
  • Retail Marketing: prepare retailer presentations, travel domestically for field tours, create and implement events.

Skills

Excellent communication
Strong analytical skills
Strong organizational skills
Proficiency in Microsoft Office
Strong presentation skills
Independent work

Education

Bachelor's degree

Job description

Director, Marketing (Prada, Makeup)

Location: 10 Hudson Yards, New York, NY

Division:L'Oreal Luxe

Reports to: VP, Marketing, Prada

Who We Are

At the heart of our company lies a dedication to innovation and progress. In all markets where we operate, we're committed to fostering excellence, empowering talented individuals, and leading the way in various industries.

Join L'Oreal

As the world's #1 beauty company, with a presence in over 150 markets, we are embarking on a transformative journey that embraces sustainability, digital innovation, and societal progress. We are dedicated to shaping the future of beauty by harnessing the power of technology, data, and science to tackle global challenges while staying true to our social and environmental commitments.

We're proud to have earned recognition as industry leaders in:

  • Most Innovative Companies - Fast Company, 2023
  • Top 5 - Most Attractive Companies Worldwide Among Business Students - Universum, 2023
  • Top 25 World's Best Companies - TIME, 2023
  • Top Companies for Executive Women - Seamount, 2023
  • Best Place to Work for Disability Inclusion - Disability Equal Index, 2023

With 86,000 dedicated employees spread across 150 countries, L'Oreal leads the global beauty industry and pioneers' beauty technology. Our portfolio comprises 36 international brands grouped into four divisions. For over a century, we've been committed to making beauty accessible to all, and our goal is to reach another billion consumers worldwide through innovation.

Now, it's your moment to shine. If you are experienced, embrace challenges, value continuous learning, and want to create a positive impact, we invite you to join our diverse teams. Whether you're an industry veteran or a seasoned professional, we are always on the lookout for exceptional talents to contribute to our mission.

In the L'Oreal Luxe Division, we create the very best of luxury beauty. Our Division has an unrivalled portfolio of 23 aspirational brands (Yves Saint Laurent, Kiehl's, Lancome, Prada, and Urban Decay to name a few) and an incredibly talented team of 28k experts, making it perfectly equipped to meet the endless and all-encompassing demands of luxury consumers around the world.

A Day in the Life

Implement marketing plans for the U.S. market by working closely with VP, Marketing to execute and evaluate product launches and promotional marketing programs. Plan, develop and implement special events. Responsible for market sourcing for promotional plan ideas.

Requirements

- Bachelor's degree

- 10 to 15 years experience in the cosmetics, skincare and/or fragrance industry

- Exceptional oral, written, and interpersonal communication skills

- Strong analytical skills

- Strong organizational and follow-up skills

- Ability to work independently within a rigorous deadline schedule

- Ability to function in a fast-paced, rapidly changing environment

- Proficiency in Microsoft Office

- Strong presentation skills.

Responsibilities

1. Brand Development and Maintenance:

* Monitor product line needs - value analysis, phase-outs

* Evaluates all new brand launches and recommend feasibility for domestic market.

* Execute new brand launches

* Co-develop effective merchandising programs with our magazine partners geared at providing added value to our brands. Approve all co-op ads

* Work with creative to implement marketing direction on collateral

* Work closely with brand marketing to ensure promotional programs are in line with the brands objectives and strategies

2. Domestic Strategy:

* Coordinate with Global Marketing team to understand strategy and determine domestic applications

* Provide input on development for new brands

3. Promotional Programs:

* Develop promotional calendar for each season and monitor promotion throughout production and development process.

* Responsible for promotional planning for stores

* Work with CGO and O+O departments to develop strategic promotional plan.

* Interface with all support groups to ensure timely execution of all programs within budget.

* Initiate and prepare all marketing paperwork in a timely manner.

* Work with CGO to ensure promotional programs meet the specific needs of each retailer

4. Brand Information and Training:

* Prepare and conduct presentations for regional and national sales meetings.

* Prepare all brand information for CGO and retailers including sell sheet books and calendars.

* Communicate with the shopper engagement team to ensure prompt, accurate information disseminates to the Field Force.

5. Retail Marketing:

* Prepare and conduct presentations for retailer meetings.

* Travel domestically for regular field tours.

* Create and implement special events programs.

What We Offer

Salary Range: $138,500.00 - $200,800.00 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)

Hybrid Work Policy (Up to 2 Days per week work from home for eligible roles, subject to manager approval.)

Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)

Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)

Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)

Employee Resource Groups (Think Tanks and Innovation Squads)

Access to Mental Health & Wellness Programs

Your Future Team

Marketing at L'Oreal is about triggering real emotion! We create personalized brand experiences online and offline that make our consumers the heroes of our brand story. Every day, we push boundaries in the world of traditional and digital strategies focusing on all that big data has to offer. Come join our dynamic team!

We Are Committed and Engaged

Don't meet every single requirement? At L'Oreal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you are a qualified individual with a disability or a disabled veteran and need a reasonable accommodation during the application or hiring process, please contact USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.

All of your information will be kept confidential, to the maximum extent permitted by law, according to EEO guidelines.

Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other's health & safety in mind.

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