Digital Wallet Strategy Lead — GTM & Growth

Visa; Foster City (CA); Hybrid; USD 124,000 - 234,000; Full time

Job summary

Visa is seeking a Senior Analyst for the North America Digital Product Office in a hybrid role based in the United States. You will drive digital wallet initiatives, lead go-to-market strategies, and coordinate across Product, Pricing, Legal, and Partners to commercialize consumer payment products and services.

You will develop localized market strategies, manage governance, and ensure successful launches while collaborating with Global Product, Strategy, and Partner teams.

Qualifications

• 5+ years of relevant work experience with a Bachelor’s Degree or 2+ years with an Advanced degree or 0 years with a PhD
• 6+ years with a Bachelor’s Degree or 4+ years with an Advanced Degree or up to 3 years with a PhD
• Demonstrated experience in payments, fintech, or digital commerce
• Strong analytical and problem-solving skills with structured thinking
• Experience in product management, consulting, payments and e-commerce
• Excellent communication skills in client-facing or sales environments
• Ability to influence and build consensus across cross-functional stakeholders
• Proficiency in MS Excel and PowerPoint; experience with MicroStrategy and Tableau a plus
• Ability to lead complex initiatives with multiple workstreams
• Cross-functional collaboration in matrixed environments
• Go-to-market strategy development in a dynamic, high-growth setting
• Executive communication to senior leadership and external partners
• Self-starter with ownership and execution bias
• Experience leading large-scale programs in a global organization
• Structured, organized, and able to balance multiple priorities
• Ownership mindset translating concepts into execution plans
• Stakeholder management across organizational levels
• Advanced PowerPoint and Excel; executive-ready data models

Responsibilities

• Define market requirements for digital products and provide feedback to influence roadmap priorities
• Drive US digital product and digital wallet roadmap with emphasis on commercialization
• Establish governance with status reporting and milestone tracking across multiple workstreams
• Lead cross-functional coalitions across Product, Technology, Pricing, Risk, Legal, Marketing
• Identify and resolve interdependencies, risks, and bottlenecks with data-driven recommendations
• Balance priorities and integrate initiatives to maximize program impact
• Develop commercial constructs including budgeting and pricing
• Capture best practices to build repeatable go-to-market playbooks
• Partner with Client Solutions for pilot programs and client engagement
• Maintain executive communications with progress and risks
• Support billing, reporting, and performance tracking for data-driven decisions

Skills

Analytical thinking

Stakeholder management

Executive communication

Go-to-market strategy

Cross-functional collaboration

Excel and PowerPoint

Payments/fintech domain

Education

Bachelor's degree

Advanced degree (Masters/MBA/JD/MD)

Tools

Excel

PowerPoint

MicroStrategy

Tableau

Job description

Visa is seeking a Senior Analyst for the North America Digital Product Office in a hybrid role based in the United States. You will drive digital wallet initiatives, lead go-to-market strategies, and coordinate across Product, Pricing, Legal, and Partners to commercialize consumer payment products and services.

You will develop localized market strategies, manage governance, and ensure successful launches while collaborating with Global Product, Strategy, and Partner teams.