Digital Strategy & Experience Lead

Dechert LLP; New York (NY); On-site; USD 215,000 - 275,000; Full time

Job summary

Dechert LLP in New York seeks an Associate Director, Digital Strategy & Experience to lead the firm's digital presence across channels, translating strategic priorities into actionable digital programs that reflect the brand and support business development.

You will oversee the firm's website, social media, videos, podcasts, ads, and design, manage a cross-functional team, and partner with Marketing, Recruiting, and other departments to drive engagement, accessibility and conversion.

Qualifications

• Strong knowledge of digital channels strategy and metrics.
• Excellent written and verbal communication skills.
• Experience leading multi-disciplinary teams.
• Experience in professional services or law is a plus.

Responsibilities

• Lead multi-year digital marketing strategy aligned with firm priorities.
• Oversee digital channels including website, social media, video, podcasts, and ads.
• Drive governance, measurement and best practices across channels.
• Collaborate with stakeholders across departments to improve content and engagement.
• Manage design and multimedia production, budgets and vendors.

Skills

Digital marketing

Strategic leadership

Team management

Brand governance

Analytics

Content strategy

Education

College degree in communications/marketing/journalism/public relations/English

Job description

Dechert LLP in New York seeks an Associate Director, Digital Strategy & Experience to lead the firm's digital presence across channels, translating strategic priorities into actionable digital programs that reflect the brand and support business development.

You will oversee the firm's website, social media, videos, podcasts, ads, and design, manage a cross-functional team, and partner with Marketing, Recruiting, and other departments to drive engagement, accessibility and conversion.