This range is provided by Mondo. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$100,000.00/yr - $120,000.00/yr
Job Title: Digital Strategist
Location-Type: Onsite (Irvine, CA — 5 days/week)
Start Date Is: ASAP
Duration: Permanent
Job Description:
The client is seeking a Digital Strategist to lead the development of digital-first marketing strategies, translating data-driven insights into actionable campaign plans that drive measurable results.
Day-to-Day Responsibilities
- Develop holistic digital marketing strategies across paid, owned, and earned channels (search, display, social, email, web).
- Partner with creative, media, and analytics teams to align strategy with execution.
- Define KPIs, measurement frameworks, and optimize campaigns through testing and analysis.
- Design audience segmentation strategies and personalized journeys using CRM and marketing automation platforms.
- Conduct competitive digital audits, SEO/SEM research, and user behavior analysis.
- Present insights, campaign results, and roadmaps to clients in a clear, compelling manner.
- Stay ahead of digital innovation, platform updates, and emerging marketing tools.
Requirements
- Must-Haves:
- 4–10 years of experience in digital strategy (agency experience strongly preferred).
- Expertise across digital platforms: Google, Meta, programmatic, CRM.
- Hands-on experience with Google Analytics, Salesforce Marketing Cloud, and reporting tools.
- Strong analytical mindset with ability to translate data into strategy.
- Exceptional presentation, communication, and client-facing skills.
- Nice-to-Haves:
- Experience in healthcare, higher education, or similarly regulated industries.
- Familiarity with SEMrush, HubSpot, Tableau, Slate, or StackAdapt.
- Leadership experience with ability to influence organizational strategy.
- Knowledge of dynamic creative optimization (DCO) and multi-touch attribution modeling.
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