Digital Search Analytics & Insights Specialist

Garmin; Olathe (KS); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Garmin Benefits

Job summary

Garmin is seeking a full-time Digital Search Analyst at its U.S. headquarters in the Greater Kansas City area. You will own analytics strategy, build dashboards, and deliver performance insights across search channels and ecommerce.

You will collaborate with Marketing, IT, and eCommerce to define measurement requirements and data needs. The role requires 3+ years in digital analytics or related fields, with strong reporting, data visualization, and data-feeds expertise.

Qualifications

• Bachelor’s degree and 3+ years in digital analytics, ecommerce or digital marketing
• Detail-oriented with proactive work style and minimal supervision
• Proficient in Microsoft Office (PowerPoint & Excel)

Responsibilities

• Own reporting and analytics to support Search and eCommerce performance
• Advise stakeholders on optimization opportunities from paid and organic search
• Develop and maintain dashboards; analyze customer journeys and conversion barriers
• Serve as product owner for product data feeds and data quality
• Lead cross-functional analytics initiatives across Digital Marketing, IT, and eCommerce
• Establish analytics standards for tagging, dashboards and feeds
• Build and enhance reporting solutions on analytics platforms
• Analyze paid and organic search performance to find trends and opportunities
• Communicate key insights to stakeholders with clear reports and presentations
• Manage product and marketing data feeds across digital platforms for accuracy

Skills

Detail-oriented

Time management

Communication skills

Team collaboration

Education

Bachelor's degree in Business/Marketing/Advertising/Communication/Journalism or related field

Tools

Google Analytics 4

Google Marketing Suite

Data visualization tools

Product data feeds

Tagging & tracking

Job description

Garmin is seeking a full-time Digital Search Analyst at its U.S. headquarters in the Greater Kansas City area. You will own analytics strategy, build dashboards, and deliver performance insights across search channels and ecommerce.

You will collaborate with Marketing, IT, and eCommerce to define measurement requirements and data needs. The role requires 3+ years in digital analytics or related fields, with strong reporting, data visualization, and data-feeds expertise.