Digital Product Manager (Online Banking)

Atlantic Union Bank; Glen Allen (VA); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Benefits package

Equal employment opportunity

Job summary

Atlantic Union Bank is seeking a Digital Product Manager to lead a team of product owners and analysts across Online Banking. You will influence executives and partners, drive product vision, and coordinate with IT, Marketing, and operations to execute the digital strategy.

The role requires extensive experience in banking digital space, people leadership, and ability to manage vendors and cross‑functional teams to deliver customer‑driven outcomes.

Qualifications

• Bachelor’s Degree required.
• 10+ years of financial services experience.
• 5+ years of experience in the digital space.
• Experience as a people manager.

Responsibilities

• Develop product vision and roadmaps across online banking.
• Lead cross-functional teams to execute digital strategies.
• Partner with Marketing for product positioning and onboarding.
• Assess external platforms and vendor partnerships for strategic impact.

Skills

Leadership

Stakeholder Management

Digital Product Management

Team Leadership

Vendor Management

Strategic Thinking

Education

Bachelor’s Degree

Job description

Position Description

This Digital Product Manager will lead a team of direct and cross-functional resources across multiple business, IT, and operational teams. This is a critical and highly visible role requiring significant stakeholder influence and relationship management both internally (Line of Business Leadership, Marketing and Technology Senior Leaders and other functional experts) and externally (Strategic Partners, Vendors, and leading technology companies). This individual will lead a team of Digital Product Owners and Business System Analysts in execution of Atlantic Union’s Online Banking Strategy.

Position Description

This Digital Product Manager will lead a team of direct and cross-functional resources across multiple business, IT, and operational teams. This is a critical and highly visible role requiring significant stakeholder influence and relationship management both internally (Line of Business Leadership, Marketing and Technology Senior Leaders and other functional experts) and externally (Strategic Partners, Vendors, and leading technology companies). This individual will lead a team of Digital Product Owners and Business System Analysts in execution of Atlantic Union’s Online Banking Strategy.

Position Accountabilities

• Assist each Line of Business in creating and implementing product vision, strategies and roadmaps that address business and customer needs
• Autonomoulsy translate business and customer needs into high value products within online banking
• Hold vendors accountable to deliver a higher quality product faster
• Assess digital platforms in the external marketplace and make recommendations for potential partnerships
• Identify opportunities to leverage digital techniques for greatest strategic impact and defining the priority capabilities required to succeed
• Develop the business cases and business requirements for digital opportunities and drive to execution
• Lead multi-disciplinary teams to shape and implement digital strategies, programs, and initiatives
• Bring the voice of the customer/client and the voice of the advisor/employee into our product features, ensuring that features delivered are aligned with the intended business outcomes, and align work with our target architecture road map
• Develop and manage goals and key performance indicators
• Partner with Marketing for acquisition support, product positioning, promotion of digital products and services and onboarding activities
• Understand all aspects of the internal and external environment including customer met/unmet digital needs through research efforts, in-depth understanding of voice of the customer, industry trends, vendor/platform capabilities and best practices for servicing the digital needs of our customers
• Continuously assesses competitive moves and monitors performance against objectives.
• Present data, strategies and recommendations to senior management to build buy-in to strategic recommendations
• Prioritize product requirements and coordinate release plans with IT and key constituents.
• Serve as primary business point of contact for implementation activities and work closely across with key constituents to meet scheduled milestones
• Guide and direct complex projects, identify key stakeholders and gain participation

• Lead team of analysts responsible for the following:
• Meet with decision makers, systems owners, and end users to help identify business, financial, and operations requirements and systems goals
• Serve as the technical focal point for the business and operations teams
• Lead design sessions in prototyping new system or functionality for the purpose of enhancing business processes, operations, and information process flow
• Develop and maintain design documentation working across the organization for documenting integration points between systems
• Uncover risk and deliver controls
• Act as liaison to IT and Operations teams for managing change/release management efforts and troubleshooting system and end user issues
• Coordinate and perform in-depth tests, including end-user reviews, for modified and new systems, and other post-implementation support

Organizational Relationship

Reports to Director of Digital Banking

Position Qualifications

Education & Experience

• Bachelor’s Degree required
• 10+ years of financial services experience
• 5+ years of experience in the digital space
• Experience as a people manager

Knowledge & Skills

• In this role, it’s expected to show proficiency in key competencies:
• Human Centered: Obsess about external customer needs and make banking easier using an understanding of software design heuristics
• Business Focused: Deliver business stakeholder key outcomes, KPIs, and goals
• Technology Drive: Leverages technology to deliver scaleable and innovative software and can problem solve with vendors and engineering partners
• System Thinking and Problem Solving: Understands the interconnections and patterns between dependent systems and leverages this understanding to solvecapabilities gaps in an efficient manner
• Leadership and Influence: Operates with ownership and accountability for product outcomes. Fosters collaboration across teams, resolving conflicts and ambiguity
• 7. Excellent verbal, Clear Communicator writing and presentation skills, including ability to develop and deliver executive level strategy reviews and product updates

Salary offered will be based on several factors including but not limited to education, work experience, certifications, etc. This position is also eligible to participate in either an applicable incentive compensation plan for the position or a discretionary profit sharing bonus program. General information on our comprehensive benefits package can be found by visiting https://www.atlanticunionbank.com/about/careers/benefits.

We are proud to be an Equal Employment Opportunity employer. We maintain a drug-free workplace.