Digital Partnerships Coordinator

Simpli.fi; United States; Hybrid; USD 70,000 - 100,000; Full time

Benefits offered by this job

401K match

PTO 17 days

Healthcare options

Hybrid/Remote options

Job summary

Simpli.fi is seeking a Publisher Partnerships Specialist in the United States to manage day-to-day health of direct publisher relationships and ensure ads fire as intended. You’ll troubleshoot delivery issues, assist in onboarding new publishers, and generate actionable performance reports to optimize revenue.

You will work with cross-functional teams to maintain data in CRM, verify compliance with Brand Safety guidelines, and help scale campaigns across inventory partners in a fast-paced

Qualifications

• 2–4 years in AdTech, specifically publisher development or yield management.
• Deep understanding of programmatic landscape and SSP/DSP dynamics.
• Familiarity with ad tags (VAST/JavaScript) and ads.txt/app-ads.txt protocols.

Responsibilities

• Serve as daily contact for assigned inventory partners and handle inquiries.
• Assist in end-to-end setup of new publishers and verify compliance.
• Conduct daily audits of publisher performance and escalate anomalies.
• Investigate ad delivery issues and resolve blockers.
• Generate weekly/monthly partner performance reports and identify trends.
• Maintain CRM and partner databases with current details.
• Perform QA checks to ensure compliance with Brand Safety and Ad Quality guidelines.
• Collaborate with Campaign Ops and Sales to assess inventory availability.

Skills

AdTech

Publisher development

SSP/ DSP dynamics

Data analysis

Communication

Tools

VAST/JavaScript

ads.txt/app-ads.txt

Excel/Google Sheets

Job description

WHO WE ARE:

Simpli.fi provides marketing technologies, solutions, and workflow automation for advertisers and agencies of all sizes. We specialize in helping organizations that operate across many locations, jurisdictions, or local markets-where location matters and incrementality counts - by uniting data, automation, and intelligence to drive measurable growth.

Our platform powers highly targeted, high-volume campaigns across omnichannel environments including CTV, native, mobile, display, and social. We deliver transparent performance with local precision at national scale. Simpli.fi enables marketers-from multi-location brands and independent agencies who serve them, to political, advocacy, and public-affairs organizations-to activate locally relevant messaging, measure real-world impact, and generate clear, actionable insights.

Simpli.fi is backed by leading private equity firms Blackstone and GTCR. To learn more, visit Simpli.fi.

WHAT WE'RE LOOKING FOR:

As the Publisher Partnerships Specialist, you are the engine room of our supply operations. You will support the broader Business Development team by managing the day-to-day health of our direct publisher relationships. Your role is a mix of account coordination, technical troubleshooting, and performance analysis. You ensure that our partners are set up correctly, their ads are firing as intended, and any delivery issues are caught and fixed before they impact revenue.

WHAT YOU'LL BE DOING:

• Serve as the daily point of contact for assigned inventory partners, responding to inquiries regarding delivery, reporting, and basic technical setup.


• Assist in the end-to-end setup of new publishers. This includes collecting necessary documentation, verifying txt/app-ads.txt compliance, and setting up Deal IDs in our internal systems.


• Conduct daily audits of publisher performance. You will look for fluctuations in fill rates, latency, or floor price blocks and elevate anomalies to the senior team.


• Investigate ad delivery issues.


• Generate weekly and monthly performance reports for partners. You will identify actionable trends - such as a specific domain underperforming or a spike in IVT (Invalid Traffic) - to help optimize the account.


• Keep our internal CRM and partner databases up-to-date with current contact info, contract terms, and technical specifications.


• Perform regular quality assurance (QA) checks to ensure publishers are adhering to our Brand Safety and Ad Quality guidelines.


• Work closely with the Campaign Operations and Sales teams to provide \"inventory availability\" (avails) and help troubleshoot why specific campaigns may not be scaling on certain sites.

YOU'LL HAVE THE FOLLOWING TO SUCCEED IN THIS ROLE:

• Experience: 2-4 years in AdTech, specifically within Publisher Development, SSP Business Development, or Yield Management.


• Industry Knowledge: Deep understanding of the programmatic landscape, including Header Bidding, OpenRTB, and the nuances of the \"Supply-Side\" (SSP/DSP dynamics).


• Technical Aptitude: Familiarity with ad tags (VAST/JavaScript), ads.txt/app-ads.txt protocols, and basic troubleshooting.


• Relationship Focus: You are a \"people person\" who enjoys building long-term trust with partners while remaining firm on commercial goals.


• Analytical Skills: Ability to manipulate data in Excel/Google Sheets to tell a story. You should be comfortable with pivot tables and identifying trends in massive datasets.


• Drive & Initiative: Highly motivated to hit \"Supply-Side\" targets and comfortable working in a fast-paced environment where priorities can shift quickly.


• Communication: Excellent verbal and written skills; you can explain complex programmatic \"plumbing\" to a publisher's monetization lead with ease.

WORKING WITH US HAS ITS REWARDS:

Awesome company environment and benefits with a great management team. Competitive pay based on experience, 17 PTO days, 401K match, long-term incentive plan and employer sponsored healthcare options. Hybrid work schedule. Fully remote options as well depending on the position. Company is focused on developing and mentoring employees!

Candidates must be authorized to work in the United States. We are unable to provide visa sponsorship at this time.