Digital Merchandising Manager — Conversion & Discovery

The Freeman Company (TFC) Brands; Chicago (IL); Hybrid; USD 73,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Tuition reimbursement

Parental leave

Retirement with company match

Paid time off

Bonus up to 5%

Job summary

The Freeman Company is seeking a data-driven Digital Merchandising Manager to own end-to-end merchandising across the ecommerce site. You’ll shape how customers discover and shop products—from homepage curation to search and filters—driving conversion, AOV, and sell-through.

You’ll lead merchandising strategies for launches and promotions, continuously test layout and badging, and partner with Digital Product, UX, Marketing, and Creative to ensure a cohesive on-brand shopping journey.

Qualifications

• Bachelor's degree in Business, Marketing, Merchandising, or related field or equivalent experience.
• 5+ years in digital/e-commerce merchandising with increasing responsibility.
• Strong analytical skills; proficient in Excel/Google Sheets and analytics tools.

Responsibilities

• Own day-to-day e-commerce merchandising including product placement, category structure, homepage curation, and search/navigation optimization.
• Develop and execute merchandising strategies for launches, promotions, and campaigns with targets.
• Analyze site performance data and adjust merchandising in real time and for long-term planning.
• Oversee on-site search, filtering, and recommendations and manage platforms (e.g., Algolia, Luminate).
• Lead A/B testing roadmap and governance; report results to guide merchandising decisions.
• Set product content standards and audit quality across product pages.
• Present merchandising performance to senior leadership and investment recommendations.
• Coordinate with Digital Product, UX, Marketing, and Creative to execute the roadmap.

Skills

Merchandising strategy

Data analysis

Cross-functional collaboration

SEO basics

On-site search optimization

Education

Bachelor's degree in Business/Marketing/Merchandising

Tools

Algolia

Luminate

Salesforce Commerce

Power BI

Tableau

Excel/Sheets

Job description

The Freeman Company is seeking a data-driven Digital Merchandising Manager to own end-to-end merchandising across the ecommerce site. You’ll shape how customers discover and shop products—from homepage curation to search and filters—driving conversion, AOV, and sell-through.

You’ll lead merchandising strategies for launches and promotions, continuously test layout and badging, and partner with Digital Product, UX, Marketing, and Creative to ensure a cohesive on-brand shopping journey.