Digital Merchandising Manager

Harvey Nash; Plano (TX); On-site; USD 90,000 - 140,000; Full time

Job summary

Harvey Nash is seeking a seasoned ecommerce digital product operations professional in Plano, TX. You will own and optimize online experiences across homepage, category pages, PDPs, and curated promos, driving revenue and engagement through data-driven merchandising strategies.

You will lead cross-functional teams across product, engineering, UX, analytics and marketing to deliver impactful campaigns, loyalty alignment, and scalable merchandising workflows in a fast-paced environment.

Qualifications

• Bachelor’s degree or better in Marketing, Business, operations or related field.
• 5+ years’ experience in ecommerce digital product operations or digital experience management.
• Experience partnering with product, engineering, UX, analytics and marketing teams.
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy and digital merchandising platforms.
• Proven ability to manage multiple complex initiatives in a fast-paced environment.
• Excellent project management, communication and stakeholder management skills.
• Strong analytical and problem-solving capabilities with experience using data to drive decisions.
• Fluent in Microsoft Word, Excel, and PowerPoint.
• Fluent in JIRA, Confluence, or equivalent project management systems.
• Must be organized and highly detail oriented.

Responsibilities

• Build compelling product storytelling and merchandising frameworks.
• Develop category merchandising strategies aligned to revenue, traffic, and customer goals.
• Own online experiences across Homepage, Category pages, PDPs, MLPs, Curated Promotional Experiences and beyond.
• Develop and oversee execution of digital merchandising strategies supporting key drive period moments.
• Lead campaign planning for major commercial events.
• Align loyalty and membership programs across lines of business.
• Coordinate initiatives (coupon, promo code experiences, trade in campaigns, gift with purchase programs, financing, etc.).
• Design and optimize product discovery tools, such as search, filters, and guided selling experiences.
• Continuously refine recommendation algorithms and sort order logic based on customer behavior and business priorities.
• Enhance category pages and product groupings to improve discoverability and conversion rates.
• Execute On site search, SEO and personalization best practices.
• Monitor and report on KPIs; analyze campaign effectiveness and customer shopping behaviors; translate data into optimization strategies.
• Drive alignment on project priorities, timelines, risks and dependencies; lead cross-functional meetings and launch readiness reviews.
• Develop standardized processes for digital merchandising workflows; create playbooks and best practices.

Skills

Digital merchandising

Cross-functional collaboration

Project management

Analytical thinking

Stakeholder management

KPI analysis

CMS/PIM/Search

JIRA/Confluence

MS Office (Word/Excel/PP)

Education

Bachelor’s degree or higher in Marketing/Business/Operations

Tools

CMS

PIM

Search platforms

Taxonomy management

Job description

• Build compelling product storytelling and merchandising frameworks
• Develop category merchandising strategies aligned to revenue, traffic, and customer goals.
• Own online experiences across
• Homepage, Category pages, PDPs, MLPs, Curated Promotional Experiences and beyond

Promotional & Campaign Management:

• Develop and oversee execution of digital merchandising strategies supporting key drive period moments
• Lead campaign planning for major commercial events. (Black Friday, Prime-like experiences, Labor Day and other commerce holidays)
• Align loyalty and membership programs across lines of business
• Bundle and attach campaigns
• Coordinate initiatives (coupon, promo code experiences, trade in campaigns, gift with purchase programs, financing, etc.)

Customer Journey Optimization:

• Design and optimize product discovery tools, such as search, filters, and guided selling experiences.
• Continuously refine recommendation algorithms and sort order logic based on customer behavior and business priorities.
• Enhance category pages and product groupings to improve discoverability and conversion rates.
• Execute On site search, SEO and personalization best practices

Performance Management & Analytics:

• Monitor and report on KPIs
• Click through rates, Bounce, Site Engagement, AOV, Attach, CVR, Campaign Revenue, Etc.
• Translate data into optimization strategies and business opportunities.
• Analyze campaign effectiveness and customer shopping behaviors.
• Support executive reporting and performance awareness
• Utilize data on promotional lift vs operational difficulties to drive efficiencies

Cross Functional Leadership:

• Drive alignment on project priorities, timelines, risks and dependencies
• Lead recurring cross-functional meetings, QA reviews and launch readiness reviews
• Proactively identify risks, and develop mitigation plans to ensure successful delivery of launches
• Partner with marketing, product, UX, and analytics teams to align merchandising initiatives with broader business goals.
• Lead cross-functional projects to implement new merchandising features and enhancements.
• Serve as the primary point of contact for merchandising-related inquiries and decisions.

Operational Excellence:

• Develop standardized processes for digital merchandising workflows.
• Drive efficiency improvements through automation, documentation, and scalable workflows.
• Create playbooks and best practices for digital merchandising execution.

Qualifications:

• Bachelor’s degree or better in Marketing, Business, operations or related field
• 5+ years’ experience in ecommerce digital product operations or digital experience management
• Experience partnering with product, engineering, UX, analytics and marketing teams
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy and digital merchandising platforms
• Proven ability to manage multiple complex initiatives in a fast-paced environment
• Excellent project management, communication and stakeholder management skills.
• Strong analytical and problem-solving capabilities with experience using data to drive decisions
• Fluent in Microsoft Word, Excel, and PowerPoint
• Fluent in JIRA, Confluence, or equivalent project management systems
• Must be organized and highly detail oriented