Digital Merchandiser: Ecommerce UX & Merchandising

Groomer's Choice Pet Products; Sioux Falls (SD); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

401(k) with company match

Medical, Dental, and Vision Insurance

Employer-Paid Life Insurance and AD&D

Voluntary Life & AD&D

Paid Time Off (PTO)

Paid Holidays

Employee Discount Program

Job summary

Groomer’s Choice is seeking a Digital Merchandiser to own our product presentation and discovery on our e-commerce site. This is an individual-contributor role focused on the full digital storefront experience: product presentation, PDP quality, and cross-sell strategy first, and checkout/site-structure optimization second.

The role sits in Marketing, with a dotted line into Product, so that the full site experience is owned by one team rather than split across disconnected functions.

Qualifications

• 3–5 years in digital merchandising, ecommerce, UX, or related digital marketing.
• Hands-on Shopify experience with collections, products, and theme/settings changes.
• Hands-on GA4 experience to build reports and translate findings into merchandising decisions.
• Strong PDP best practices and cross-sell/upsell knowledge.
• Ability to influence outcomes cross-functionally without formal decision authority.

Responsibilities

• Visual & Web Merchandising: manage site-wide product presentation, collections, and promotional placements.
• Improve PDP quality with consistent content, imagery, and data across the catalog.
• Develop cross-sell/upsell strategies and on-site recommendations.
• Use GA4 to identify underperforming products and opportunities, and surface signals to Product.
• UI/UX Optimization: monitor checkout flow and site navigation for friction and run hands-on Shopify updates.
• Design and run tests to validate UX changes before rollout; partner with Marketing and Product on larger UX initiatives.

Skills

Digital merchandising

GA4 analytics

Shopify experience

Cross-functional collaboration

UX principles understanding

Data analysis

Education

BA/BS in Marketing, Business, UX/Design or related field

Tools

Shopify

GA4

Hotjar / Clarity

Job description

Groomer’s Choice is seeking a Digital Merchandiser to own our product presentation and discovery on our e-commerce site. This is an individual-contributor role focused on the full digital storefront experience: product presentation, PDP quality, and cross-sell strategy first, and checkout/site-structure optimization second.

The role sits in Marketing, with a dotted line into Product, so that the full site experience is owned by one team rather than split across disconnected functions.