Digital Media Specialist: Paid Search & Social

DAC; Purchase (NY); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health benefits

PTO / paid time off

Parental leave

Retirement plans

Professional development

Job summary

DAC is seeking a Digital Media Specialist in Purchase, NY to plan, create and execute integrated digital advertising programs across paid search, paid social, and display. You will manage budgets, build scalable campaigns, and produce performance reports for global clients.

Three in-office days per week are required with no remote option. The role emphasizes client collaboration, data-driven optimization, and strong knowledge of Google Ads, Microsoft Ads, and bid management platforms.

Qualifications

• 2–4 years of hands-on paid media experience, agency background preferred.
• Experience leading client relationships, strategy development, and presentations.
• Strong communication and audience-focused messaging.
• Proficiency with bid management platforms and multi-channel campaign setup.
• Ability to analyze data and present insights with clear visuals.

Responsibilities

• Plan, create and execute integrated digital advertising programs across paid search, paid social, and display.
• Generate weekly/monthly reports covering performance across channels.
• Collaborate with internal and external partners to optimize campaigns.
• Expand and improve campaigns based on client needs and performance data.
• Build and maintain campaigns in Google Ads, Bing/Microsoft Ads, YouTube, Facebook, and more.
• Test ad copy and banners; conduct keyword and placement research.
• Implement conversion tracking and traffic through CM360; analyze with Google Analytics.

Skills

Paid media management

Google Ads

Microsoft Ads

Campaign reporting

Budget management

Bid management platforms

Excel / data analysis

Client relations

Campaign optimization

Team collaboration

Tools

DoubleClick

Kenshoo

CM360

Job description

DAC is seeking a Digital Media Specialist in Purchase, NY to plan, create and execute integrated digital advertising programs across paid search, paid social, and display. You will manage budgets, build scalable campaigns, and produce performance reports for global clients.

Three in-office days per week are required with no remote option. The role emphasizes client collaboration, data-driven optimization, and strong knowledge of Google Ads, Microsoft Ads, and bid management platforms.