AI-Powered Digital Media Strategist (Paid Media)

DAC Group; New York (NY); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Competitive salary & benefits

Generous PTO & parental leave

Retirement saving plans

Continued learning & development

Supportive, collaborative environment

Job summary

DAC Group in Purchase, NY is seeking a Digital Media Specialist to plan, execute and optimize integrated paid media programs across search, social and display channels.

You will build campaigns in Google Ads, Microsoft Ads, YouTube, Facebook, and other platforms, generate reports, manage budgets and work with internal teams to improve KPIs. A 2-4 year agency background is preferred; in-office role with three days on-site per week.

Qualifications

• 2-4 years of hands-on experience managing paid search / paid social / display / video campaigns; agency background preferred.

Responsibilities

• Plan, create, and optimize integrated paid media campaigns across search, social, and display.

Skills

Paid search

Paid social

Display advertising

Campaign optimization

Budget management

Reporting & analytics

Google Ads

Microsoft Ads

CM360

Excel

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

CM360

Google Analytics

Excel

Kenshoo / DoubleClick

Job description

DAC Group in Purchase, NY is seeking a Digital Media Specialist to plan, execute and optimize integrated paid media programs across search, social and display channels.

You will build campaigns in Google Ads, Microsoft Ads, YouTube, Facebook, and other platforms, generate reports, manage budgets and work with internal teams to improve KPIs. A 2-4 year agency background is preferred; in-office role with three days on-site per week.