Digital Media Activation Lead

Omnicom Media; New York (NY); On-site; USD 80,000 - 90,000; Full time

Job summary

Omnicom Media in New York, NY seeks a skilled media program manager to develop, present, and measure media strategies aligned with brand objectives. You will ensure consistency across planning and execution, while optimizing performance to satisfy clients.

The role requires strong experience in digital media, marketing processes, and client-facing communication; a college degree is not required. 3–4 years in media buying is preferred, with knowledge of online buying tools and resources.

Qualifications

• Digital media knowledge is required.
• Experience with marketing and communications processes is required.
• Proven ability to write and present information to a client audience.
• UM does not require candidates to have a college degree.
• 3–4 years experience in media buying is desirable.
• Knowledge of online buying and research tools/resources is desirable.

Responsibilities

• Develops, presents, and measures media programs aligned with brand objectives.
• Ensures strategic consistency across plan development and implementation.
• Measures media performance at all stages to meet objectives and client satisfaction.
• Recommends targeted, innovative media vehicles consistent with strategies.
• Develops buying guidelines and oversees the buying process for media programs.
• Oversees relationships with media vendors and negotiates media space.

Skills

Digital media knowledge

Marketing and communications

Client-facing writing/presentation

Education

No degree required

Tools

Online buying tools

Research tools

Job description

Omnicom Media in New York, NY seeks a skilled media program manager to develop, present, and measure media strategies aligned with brand objectives. You will ensure consistency across planning and execution, while optimizing performance to satisfy clients.

The role requires strong experience in digital media, marketing processes, and client-facing communication; a college degree is not required. 3–4 years in media buying is preferred, with knowledge of online buying tools and resources.