VP, Performance Activation & Digital Growth

Adelphi Group; New York (NY); Hybrid; USD 180,000 - 190,000; Full time

Job summary

Omnicom Media in New York is seeking a senior media leader responsible for the performance of a team within a specialized area. You will align departmental plans with business goals and drive efficient operations in accordance with policy and governance.

You will develop data‑driven strategies to improve visibility, engagement and ROI across Search, Social, Programmatic, Addressable media and ecommerce, using real‑time insights to optimize bids, targeting and budget allocation.

Qualifications

• Experience leading a media performance team.
• Ability to develop data-driven strategies across digital channels.
• Strong understanding of bidding, targeting and budget allocation.

Responsibilities

• Oversee performance of the team and optimize campaigns across Search, Social, Programmatic, and ecommerce.
• Develop and execute strategies to improve visibility, engagement and ROI.
• Collaborate with agencies and internal stakeholders to align with business goals.

Job description

Omnicom Media in New York is seeking a senior media leader responsible for the performance of a team within a specialized area. You will align departmental plans with business goals and drive efficient operations in accordance with policy and governance.

You will develop data‑driven strategies to improve visibility, engagement and ROI across Search, Social, Programmatic, Addressable media and ecommerce, using real‑time insights to optimize bids, targeting and budget allocation.