Digital Marketing Strategist & Campaign Lead

Altoz Inc.

Minnesota

Hybrid

USD 33,000 - 43,000

Full time

14 days+

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Job summary

Altoz Inc. in Kentucky seeks a Digital Marketing Coordinator to lead online strategies across brands, drive website traffic and generate leads, using data analytics to inform future marketing planning.

You will manage email campaigns via Active Campaign, create social media ads on Facebook, Instagram and Google, oversee website content, and analyze performance with Google Analytics 4 to optimize campaigns. This role requires a bachelor’s degree and at least five years in digital advertising.

Qualifications

Bachelor's degree in Marketing, Business, or relevant field.
Minimum 5 years of experience in digital advertising, including campaign setup and optimization.
Advanced knowledge of social media management and ad creation per platform specs.
In-depth experience with website design, content management systems, and updates.
Ability to generate reports from Facebook, Google Ads, and Google Analytics 4.
Strong attention to detail, grammar, and communication skills.

Responsibilities

Execute email, print & digital marketing and advertising campaigns.
Create and distribute email campaigns via Active Campaign.
Develop and manage Facebook, Instagram, and Google campaigns with targeting and optimization.
Research and evaluate new advertising opportunities across print, digital, and other media channels.
Coordinate print advertising placement and costs.
Manage website content across multiple sites and SEO optimization.
Analyze KPIs with Google Analytics 4 and ad platforms; report findings.