Digital Marketing Specialist

Amerit Fleet Solutions; United States; Remote; USD 80,000 - 90,000; Full time

Job summary

Amerit Fleet Solutions is seeking a Marketing Specialist to enhance brand visibility and generate leads. This role includes developing marketing campaigns, conducting audience research, and producing diverse content. Candidates should possess strong analytical and communication skills, along with 1-2 years of relevant experience. Comprehensive benefits and a competitive salary package await the successful applicant.

Benefits

Full benefits within 30 days

Medical, dental, vision coverage

401(k) program

Paid vacation, holidays, and sick time

Career and learning development programs

Employee referral program up to $1,000 bonus

Employee recognition platform

Employee Assistance Program (EAP)

24/7 nurse triage line

Employee discounts on services

Qualifications

• 1-2 years’ experience in marketing or related field with proven results.
• Well-organized and detail-oriented.
• Self-started and comfortable managing individual workload.

Responsibilities

• Create and execute marketing campaigns across various channels.
• Conduct research to identify target audiences and assess market trends.
• Content creation including digital ads, social media, and brochures.

Skills

Critical Thinking

Problem-Solving

Communication

Analytical Skills

Project Management

Digital Marketing

Education

Bachelor’s Degree in Advertising, Marketing, Communications or related field

Tools

HubSpot

Salesforce

Job description

Position Summary

Amerit Fleet Solutions is looking to add a Marketing Specialist to join our team! The Marketing Specialist will be responsible for implementing marketing strategies to increase brand awareness, generate leads, and drive website traffic. The Marketing Specialist will report to the AVP of Marketing for Amerit.

Compensation: Competitive Salary Pay - Paid weekly, every Friday! Salary range: $80,000-90,000 annually, depending on experience!

The benefits of belonging – what’s in it for you?

• Full benefits within 30 days
• Medical, dental, vision, prescription drug coverage, life insurance, disability insurance
• 401(k) program
• Paid vacation, holidays, and sick time
• Commitment to your safety through boot and prescription safety glasses reimbursement
• Career and learning development with an extensive training program through our Amerit University
• Employee referral program, up to $1,000 bonus
• ASE certification program with fee reimbursement and bonus
• Employee recognition platform that includes opportunities to redeem points for merchandise
• Employee Assistance Program (EAP)
• 24/7 nurse triage line
• Employee discounts on cell phone service and entertainment tickets
• Employee resource groups (ERGs) that foster inclusion

Essential Duties & Responsibilities

• Create and execute marketing campaigns across various channels (digital, social media, email, print, direct mail, etc.).
• Conduct research to identify target audiences, analyze market trends, and assess competitor strategies.
• Content creation including digital ads, social media, website pages, brochures, tradeshow materials, print, direct mail, blogs, sales materials and more.
• Monitor and analyze marketing performance, identify areas for improvement, and report on key metrics.
• Undertake and own individual tasks of a marketing plan as assigned.

Key Competencies and Minimum Education

Skills

• Critical Thinking and Problem-Solving:Ability to identify and resolve challenges that arise during marketing campaigns.
• Communication:Strong writing and verbal communication skills for creating compelling content and engaging with audiences.
• Analytical Skills:Ability to analyze data, identify trends, and make data-driven decisions.
• Project Management:Ability to manage multiple projects, meet deadlines, and prioritize tasks.
• Digital Marketing:Experience with SEO, SEM, social media marketing, and other digital marketing tactics.

Requirements:

• 1-2 years’ experience in marketing or related field with proven results
• Bachelor’s Degree in Advertising, Marketing, Communications or related field preferred
• HubSpot and Salesforce experience preferred but not required
• Well-organized and detail-oriented
• Self-started and comfortable managing individual workload
• Thorough understanding of marketing elements (including traditional and digital marketing) and market research methods
• Demonstratable experience in marketing data analytics and tools