Digital Marketing Specialist

Sarkes Tarzian, Inc.

Reno (NV)

On-site

USD 50,000 - 70,000

Full time

14 days+

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Benefits offered by this job

Health, Life, and Vision Insurance

401K Contribution

Vacation and PTO

Holiday Pay

Job summary

A media company in Reno is seeking a Digital Marketing Specialist to boost digital revenue. Candidates should have 2-3 years of sales experience in online media. Responsibilities include client proposals, account prospecting, and developing marketing strategies. The position offers a competitive salary ranging from $50,000 to $70,000, and benefits such as health insurance and a 401K contribution.

Qualifications

2-3+ years of sales experience in online media.
Experience with radio stations or media preferred.
Proven record in goal-oriented environments.

Responsibilities

Prepare client proposals and sales pitches.
Prospect new digital accounts.
Develop digital marketing strategies with clients.

Skills

Sales experience in online media

Strong communication skills

Ability to lead a team

Education

Bachelor’s degree in Business, Marketing, Communications or related field

Tools

Microsoft Office Suite

Job description

3 weeks ago Be among the first 25 applicants

Digital Marketing Specialist Job Description

KTVN 2 News Nevada is looking for a new Digital Marketing Specialist to join their sales team.

The Digital Marketing Specialist (DMS) will sell individually as well as work with the broadcast team to sell digital assets, services and strategy. This energetic, fast-paced, and collaborative strategist is a role that is accountable for growing the station's digital revenue. The DMS must also demonstrate strong and ongoing initiative to develop and cultivate new and existing leads through cold calls, telephone prospecting, request for proposals, etc. It is the role of the DMS to inspire, work with and motivate the sales team through clear, constant communication and create a culture of teamwork. This position needs strong digital product knowledge: the ability to explain the logistics and functionality of Digital Marketing (Social Media, Search, Email Marketing, Website Design, etc.) at a high level as well as in detail. Additionally, the role will also be responsible for identifying opportunities to streamline and improve sales processes and workflows, collaborating with cross-functional teams to enhance operational efficiency.

Principle Duties

Help prepare client proposals, sales pitches, and contracts in collaboration with the Digital Sales Manager, ensuring all documentation is accurate and client-ready.
Prospect new digital accounts.
Work towards achieving a personal and station digital budget and goals.
Collaborate with the Digital Sales Manager (DSM) to develop and implement clients’ digital marketing strategies to grow current client revenue while growing new business.
Provide regular and timely feedback, forecasts, reports, competitive information and field intelligence from tracking digital marketing campaign performances
Take the lead to create and package ideas that meet the needs of our core advertiser categories.
Act as a liaison between sales team and ops team to ensure seamless communication and prompt follow-up on inquiries and requests.
Assume responsibility for digital display, SEM, SEO, Mobile, CTV/OTT and Social Media sales strategies.
Ensure optimal market coverage, client engagements, increasing awareness of products, services and capabilities.
Identify and develop strategies for penetrating key accounts and prospects.
Digital vendor management.
Work with accounting & Sales Manager to reconcile billing and invoice questions and operational needs.

Qualifications

To be considered, you must have 2-3+ years SALES experience in the area of online media including Internet ad sales and online marketing and an understanding of web content as it relates to sales.

Experience working with Radio stations or other media is preferred. Ideal candidate will have:

Bachelor’s degree in Business, Marketing, Communications or related field.
Experience collaborating and leading a team of sales managers and sales reps.
Extensive knowledge of multi-media ROI-based creative marketing solutions including superior product knowledge.

Additional Requirements Include

Experience with streaming media technology, knowledge of ad networks and video pre roll a plus.
Experience creating sales materials.
Ability to organize and prioritize while juggling multiple projects simultaneously.
Ability to work in a fast-paced environment.
Professional and positive manner when working with clients and others.
Superior knowledge of Microsoft Office (Word, Excel, PowerPoint, and Outlook.)
Proven record of successfully leading in a goal-oriented, highly accountable environment.
Ability to build and manage a B2B sales organization.
Ability to maintain a deep and broad understanding of the market (customers, prospects, key trends).
Possess an understanding of competitive media in the market.
Strong communication, negotiation and influencing skills (both written and oral).
Strong problem-solving and decision-making skills.
Must have access to a vehicle and valid driver's license.

Benefits

Health, Life, and Vision Insurance
401K Contribution
Vacation and PTO
Holiday Pay
…and more!

The Digital Marketing Specialist will be a full time 40 hour per week position working at the Reno offices. Normal business hours are 8AM – 5PM.

If interested, please email your resume to ECollins@SarkesTarzian.com.

Sarkes Tarzian is an equal opportunity employer.

Seniority level