Digital Marketing Specialist

Cyperus Group LLC; New Jersey; Hybrid; USD 60,000 - 75,000; Full time

Job summary

Cyperus Group LLC seeks a Digital Marketing Associate to manage and grow its website, email, and social media channels for a leading asset management firm in New Jersey. This role blends strategy with hands-on execution and requires 2-4 years of experience in digital communications and a strong academic record.

The position offers hybrid work with 3 days in-office and 2 days working from home, and a Bachelor's degree in a relevant field.

Qualifications

• Bachelor's degree in Communications, Marketing, Business, or related field with excellent academic credentials.
• 2-4 years of experience in digital communications, content distribution, publishing, or content operations in a regulated industry (ideally Asset Management).
• Experience with websites, email communications, and social media.
• Experience with CRM/contact-data integrations; Salesforce preferred.
• Strong project management, analytical, and communication skills.
• Financial services or other regulated-industry experience is required.

Responsibilities

• Manage and optimize website, email marketing, and social media channels
• Build, test, deploy, and analyze email campaigns and automated workflows
• Manage website publishing, SEO, and ongoing enhancements
• Monitor digital analytics and identify opportunities to improve engagement
• Collaborate with Content, client-facing teams, Compliance, and external vendors
• Support content distribution, repurposing, and digital best practices

Skills

Digital marketing

CRM integration

Salesforce

Project management

Analytical skills

Communication

Education

Bachelor's degree

Tools

Salesforce

Job description

A leading asset management firm is seeking a Digital Marketing Associate to help manage and grow its website, email, and social media channels. This is an excellent opportunity for a digital communications professional with 2-4 years of experience who enjoys both strategy and hands‑on execution.

Key Responsibilities:

• Manage and optimize website, email marketing, and social media channels
• Build, test, deploy, and analyze email campaigns and automated workflows
• Manage website publishing, SEO, and ongoing enhancements
• Monitor digital analytics and identify opportunities to improve engagement
• Collaborate with Content, client-facing teams, Compliance, and external vendors
• Support content distribution, repurposing, and digital best practices

Qualifications:

• Bachelor's degree (with excellent academic credentials) in Communications, Marketing, Business, or related field
• 2-4 years of experience in digital communications, content distribution, publishing, or content operations in a regulated industry (ideally, Asset Management)
• Experience with websites, email communications, and social media
• Experience with CRM/contact-data integrations; Salesforce preferred
• Strong project management, analytical, and communication skills
• Financial services or other regulated-industry experience is required

Location: New Jersey

Workweek: Hybrid, 3 days in-office & 2 WFH.