Digital Marketing Specialist

OMG National; Baltimore (MD); Remote; USD 50,000 - 80,000; Full time

Job summary

An established industry player is seeking a motivated Digital Marketing Specialist to enhance client relationships and drive marketing success for small to medium-sized businesses. This exciting role emphasizes collaboration with internal teams and clients, focusing on digital marketing strategies like SEO and paid advertising. You'll have the opportunity to analyze campaign performance, educate clients, and manage projects in a creative, remote work environment. Join a passionate team dedicated to delivering exceptional service and achieving impactful results in the ever-evolving digital landscape.

Benefits

Dental Insurance

Medical Insurance

Vision Insurance

401k Plan

Flexible Work Environment

Ongoing Education Support

Qualifications

• Strong verbal and written communication skills in English.
• Organized and detail-oriented with effective time management skills.
• A passion for SEO and Digital Marketing.

Responsibilities

• Act as the liaison between clients and internal teams, maintaining client relationships.
• Measure and report the performance of all digital marketing campaigns.
• Educate clients on additional programs and identify upsell opportunities.

Skills

Verbal Communication

Written Communication

Customer Service

Sales Experience

SEO Knowledge

Digital Marketing

Project Management

Time Management

Adaptability

Tools

Google Analytics

CRM Systems

G-Suite

Google Ads

Facebook Ads

Job description

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Job Description

Compensation: Competitive Starting Salary + Commission Bonuses Every Pay Period

Benefits Offered: Dental, Life, Medical, Vision, 401k

Location: Remote

Job Title: Digital Marketing Specialist

Employment Type: Full-Time

Department: Client Services Department

Reports to: Client Services Manager

OMG National, a 35-year old marketing firm and five-year Inc. 5000 recipient, is seeking highly motivated individuals with relevant experience for our Digital Marketing Specialist (DMS) position! The DMS serves as the primary contact for our Small to Medium-Sized Business (SMB) clients who are using our various online marketing-based services. The position entails working with clients as well as our in-house designers/developers, SEO and Paid Ad Specialists, Social Media staff and other company stakeholders. This position places a heavy emphasis on client contact/management, requiring the capacity to intelligently discuss digital marketing and a variety of advertising mediums, while maintaining a high level of customer service.

Duties include:

• Act as the liaison and SME (Subject Matter Expert) between your clients and the internal teams. Maintain client relationships and develop their marketing product portfolio.
• Educate clients on additional programs and identify areas of opportunity to upsell and cross-sell our products.
• Establish realistic goals to effectively grow their business through the use of Local SEO, Paid Social and advanced SEM strategies.
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Collect assets and relevant information about a client's business and deliver this to internal teams to produce high-quality, original content.
• QA/QC internal marketing materials before sending to clients to ensure client accounts maintain a high level of brand consistency.
• Paid Search: Analyze and discuss client paid advertising campaigns on Google Ads, Facebook Ads, and their associated display networks.
• Website Project Management: Serve as the intermediary between clients and the web department.

Requirements:

• Strong verbal and written communication skills in English.
• Customer Service/Hospitality skills and experience.
• Sales experience.
• Organized and detail-oriented with effective time management skills.
• A passion for SEO and Digital Marketing.
• Project or Account Management skills or experience.
• Adaptable/fast learner.
• Familiarity with platforms such as Google Business Profiles, Facebook Business Pages, Google Analytics, and CRM systems.
• Experience with paid search (Google Ads and Facebook Ads) is a plus.
• Strong knowledge of G-Suite (Including Docs, Sheets, Hangouts, Email, Calendar & Drive).

Work Environment:

OMG National's office is a creative environment featuring an eclectic staff of individuals in a business casual atmosphere. Our company maintains a headquarters in Davie, Florida, although most staff currently work remotely. Encouraging and assisting our team in continuing education is a valued part of OMG National.

Applicants must have high-speed internet access.

Compensation + Hiring:

This is a full-time position with a competitive starting salary + commission bonuses available every pay period. Interested applicants should submit their resumes through the link on this job posting.

Company Description

OMG National is a leading Internet Marketing Solutions Company for small and medium-sized businesses. For 34 years, OMG has served thousands of clients, helping them to get and keep more customers. Utilizing powerful products and a results-focused team of digital specialists, we work closely with our clients to achieve their marketing goals. Change is constant in the internet marketing space, but what remains the same, is OMG’s commitment to providing the highest level of client service. The OMG team includes more than 100 members who are passionate about internet marketing, trained in the latest techniques and focused on delivering value, so our clients can concentrate on running their businesses instead of worrying about what Google’s latest ranking changes mean to their businesses.