Digital Marketing MIS & Reporting Lead (In-Office)

Saswat Estates Pvt Ltd; Indiana; Presencial; USD 3000 - 6400; Jornada completa

Descripción de la vacante

Saswat Estates Pvt Ltd in Bhubaneswar seeks a detail-oriented Digital Marketing Coordinator – MIS & Reporting to manage marketing data, prepare performance reports, monitor campaigns, and maintain dashboards. The role emphasizes strong MS Excel and Google Sheets skills and the ability to convert raw data into actionable business insights.

The candidate will track leads, campaign performance, ROI, and cooperate with marketing and sales teams to optimize reporting processes.

Formación

• Graduate in any discipline (Marketing, Commerce, or Business Administration preferred).
• 4–10 years of experience in MIS Reporting, Digital Marketing Reporting, or Marketing Operations.

Responsabilidades

• Prepare daily, weekly, and monthly MIS reports for digital marketing activities.
• Maintain and update marketing dashboards using MS Excel and Google Sheets.
• Track leads, campaign performance, CPL, CPC, CTR, conversions, and marketing ROI.
• Collect and consolidate data from Google Ads, Meta Ads, Google Analytics, and CRM platforms.
• Monitor campaign budgets, lead generation, and channel-wise performance.
• Maintain lead databases and track lead status, follow-ups, and conversions.
• Prepare performance analysis and management reports.
• Coordinate with marketing and sales teams for lead tracking and reporting.
• Identify data discrepancies and suggest improvements in reporting processes.
• Automate routine reports and improve reporting efficiency.

Descripción del empleo

Saswat Estates Pvt Ltd in Bhubaneswar seeks a detail-oriented Digital Marketing Coordinator – MIS & Reporting to manage marketing data, prepare performance reports, monitor campaigns, and maintain dashboards. The role emphasizes strong MS Excel and Google Sheets skills and the ability to convert raw data into actionable business insights.

The candidate will track leads, campaign performance, ROI, and cooperate with marketing and sales teams to optimize reporting processes.