Digital Marketing Manager

Egreenservices; Springfield (MA); On-site; USD 91,000 - 130,000; Full time

Job summary

Industrial Plus in Springfield, MA is seeking a Digital Marketing Manager to own strategy and execution for multiple verticals. You will convert webinar attendees into demos within 48 hours, and actively prospect to fill the contract pipeline, treating each account as a priority.

The role emphasizes owning the value proposition, learning market dynamics, and driving growth with a hands-on, mentorship-supported team.

Qualifications

• Excellent communication and ability to disagree professionally.
• Strong curiosity about why Industrial Plus customers behave as they do.
• Growth mindset with openness to feedback and change.
• Familiarity with Industrial Plus-scale workflows or willingness to learn.

Responsibilities

• Decode why MA buyers say yes and double down on it.
• Sharpen the Digital Marketing Manager value prop for each vertical touched.
• Convert webinar attendees into sales demos within 48 hours.
• Prospect via cold calls, emails, and social selling to fill the contract pipeline.
• Manage the account as if it were the only one that matters.
• Brief the team on what's working in the market this week.
• Turn churned logos into win-back targets with a plan.

Skills

Communicator

Growth mindset

Customer curiosity

Workflow familiarity

Tools

Figma

Job description

Help Industrial Plus reach new markets in MA as a Digital Marketing Manager responsible for both strategy and execution. What anchors this Springfield job is ownership; the $91,000 - $130,000, the contract hours, the 8-year ask all hang off that.

Key Responsibilities

• Decode why MA buyers say yes and double down on it
• Sharpen the Digital Marketing Manager value prop for each vertical we touch
• Convert webinar attendees into sales marketing demos within 48 hours
• Prospect via cold calls, emails, and social selling to fill the contract pipeline
• Run the manager account like it's the only one that matters
• Brief the Digital Marketing Manager team on what's working in this week's market
• Turn churned sales marketing logos into win-back targets with a plan

What You'll Bring

• A communicator who can disagree without making it personal
• Real curiosity about why Industrial Plus customers do what they do
• A growth mindset and openness to constructive feedback
• Familiarity with Industrial Plus-scale workflows, or the appetite to reach them
• Authorized to work in the United States without sponsorship

Industrial Plus is a Springfield, MA-based company on a results-oriented path to redefine the sales marketing industry. We believe great Figma work comes from people who feel safe to experiment and occasionally fail.

At $91,000 - $130,000, with mentorship and a benefits suite to match, this Digital Marketing Manager seat at Industrial Plus is built for people who want to rise.

Reposted with today's stamp, the Springfield, MA opening still needs filling.

Pair your Retargeting with our Salesforce Marketing Cloud-heavy team and watch what Industrial Plus can build.