Digital Marketing Manager

Insurance Navy; Palos Hills (IL); Presencial; USD 70.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive Salary

401(k)

401(k) Matching

Health Insurance

Dental Insurance

Vision Insurance

Paid Time Off

Descripción de la vacante

Insurance Navyis seeking a Digital Marketing Manager to lead marketing across digital and traditional channels. The role focuses on increasing brand awareness, generating qualified leads, and boosting customer engagement to drive growth.

This is a full-time, in-office position with no remote option. You will oversee paid ads, social media, content creation, direct mail, and brand development while collaborating with internal teams and external vendors.

Formación

• 3+ years in digital marketing or marketing management.
• Proven success with Google Ads and Meta Ads campaigns.
• Strong lead generation, acquisition, and strategy skills.
• Proficiency with design tools (Photoshop/Illustrator/Canva).
• Experience managing multiple marketing projects simultaneously.
• Analytical mindset with strong communication abilities.

Responsabilidades

• Develop and execute digital marketing strategies aligned with growth goals.
• Identify opportunities to increase lead generation, acquisition, and retention.
• Monitor trends, competitors, and emerging marketing tech.
• Plan, launch, and optimize Google Ads, Meta Ads, YouTube campaigns.
• Analyze ROI, manage budgets, and report performance.
• Lead social media and content marketing across platforms.
• Collaborate with teams and vendors to ensure brand consistency.

Conocimientos

Digital marketing

Google Ads

Meta Ads

Lead generation

Project management

Analytics

Communication

Content planning

Social media strategy

Brand development

Herramientas

Google Ads

Meta Ads

Adobe Photoshop

Adobe Illustrator

Canva

Google Analytics

Descripción del empleo

Digital Marketing Manager

About Insurance Navy

Insurance Navy is one of the Midwest's leading insurance agencies, helping customers find affordable insurance solutions since 2006. Through a combination of technology, innovative marketing, and exceptional customer service, we serve thousands of customers across multiple states while continuing to expand our footprint and brand presence.

We are committed to delivering personalized service, building long-term customer relationships, and creating marketing strategies that drive measurable business growth.

Position Overview

Insurance Navy is seeking an experienced and results-driven Digital Marketing Manager to lead our marketing initiatives across digital and traditional channels. This role is responsible for developing and executing marketing strategies that increase brand awareness, generate qualified leads, improve customer engagement, and support company growth.

The ideal candidate combines strong digital marketing expertise with creative design capabilities, analytical thinking, and project management skills. This individual will oversee advertising campaigns, social media strategy, print marketing initiatives, and brand development while collaborating with internal teams and external vendors.

This is a full-time, in-office position. Remote or hybrid work is not available.

Available Locations

• Chicago, IL
• Bridgeview, IL
• Las Vegas, NV

Key Responsibilities

Digital Marketing Strategy

• Develop and execute comprehensive digital marketing strategies aligned with company growth objectives.
• Identify opportunities to increase lead generation, customer acquisition, and retention.
• Monitor industry trends, competitor activity, and emerging marketing technologies.

Paid Advertising Management

• Plan, launch, and optimize advertising campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other digital platforms.
• Analyze campaign performance and continuously improve return on investment (ROI).
• Manage advertising budgets and performance reporting.

Social Media & Content Marketing

• Create and implement social media strategies to increase audience engagement and brand visibility.
• Oversee content creation for Facebook, Instagram, LinkedIn, TikTok, X, and emerging platforms.
• Develop marketing campaigns that support company promotions, community engagement, and customer education.

Creative & Brand Management

• Design and oversee the creation of digital and print marketing materials, including:
  • Social media graphics
  • Digital advertisements
  • Brochures and flyers
  • Direct mail campaigns
  • Promotional materials
  • Outdoor advertising and signage
• Ensure brand consistency across all customer-facing communications.

Direct Mail & Print Marketing

• Coordinate with print vendors and advertising partners to produce high-quality marketing materials.
• Manage Every Door Direct Mail (EDDM) campaigns and targeted direct mail initiatives.
• Oversee production schedules, vendor relationships, and quality control.

Analytics & Performance Reporting

• Track marketing KPIs including lead volume, cost per lead, conversion rates, and campaign performance.
• Provide regular reporting and strategic recommendations to improve results.
• Use data-driven insights to guide future marketing initiatives.

Qualifications

Required

• 3+ years of experience in digital marketing, marketing management, or a related field.
• Proven success managing Google Ads and Meta Ads campaigns.
• Strong understanding of lead generation, customer acquisition, and digital marketing strategy.
• Proficiency with Adobe Photoshop, Illustrator, Canva, or similar design software.
• Experience managing multiple marketing projects simultaneously.
• Strong analytical, organizational, and problem-solving skills.
• Excellent written and verbal communication abilities.

Preferred

• Experience marketing insurance, financial services, automotive, or retail businesses.
• Familiarity with SEO, local search optimization, and website conversion strategies.
• Experience with email marketing platforms and CRM systems.
• Knowledge of video content creation and editing.
• Experience with Google Analytics, Google Tag Manager, and conversion tracking.

Benefits

• Competitive Salary
• 401(k)
• 401(k) Matching
• Health Insurance
• Dental Insurance
• Vision Insurance
• Paid Time Off

Work Location

This is a full-time, in-person position.

Candidates must be able to work from one of the following locations:

• Chicago, IL
• Bridgeview, IL
• Las Vegas, NV