Digital Marketing Manager

Topline; Charleston (SC); On-site; USD 60,000 - 80,000; Full time

Job summary

An innovative firm is seeking a Digital Marketing Manager to lead and optimize digital advertising campaigns. In this dynamic role, you will engage with clients, develop strategies, and leverage data insights to enhance business growth. You will utilize cutting-edge tools like Google Ad Manager and GA4 to drive campaign success while collaborating with cross-functional teams. This position offers a competitive salary, unlimited growth opportunities, and a vibrant work culture that values creativity and innovation. If you are passionate about marketing and analytics, this is the perfect opportunity to elevate your career in a rapidly growing company.

Benefits

Competitive base salary

Commission structure

Opportunities for growth

Dynamic work culture

Professional development opportunities

Qualifications

• Expertise in digital advertising platforms and analytics tools.
• Strong analytical mindset to derive insights from data.

Responsibilities

• Manage and optimize digital advertising campaigns across platforms.
• Analyze campaign performance and provide actionable insights.

Skills

Google Ad Manager

Meta Ad Manager

Microsoft Ad Manager

Google Sheets

GA4

Analytical Skills

Communication Skills

Project Management

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Tools

Google Ad Manager

Meta Ad Manager

Microsoft Ad Manager

Google Sheets

GA4

Job description

Topline Charleston, South Carolina Metropolitan Area

Digital Marketing Manager

Topline Charleston, South Carolina Metropolitan Area

1 day ago Be among the first 25 applicants

Welcome to Topline, helping the best professionals win. We believe in a world where every skilled professional has the opportunity to thrive independently. With over 70 million people in the United States already providing independent services, and billions of work opportunities becoming available to talent worldwide, we're at the forefront of a booming market that's redefining the workforce.

Our mission is simple: We're building a future where the best professionals win. We do that in 3 ways:

1. Remove the friction of hiring professionals.
2. Provide tools to help the best professionals stand out.
3. Offer trusted information on service providers and firms.

Right now we are looking for a Marketing Account Manager to join our innovative team.

Role Overview:

As a Marketing Account Manager at Topline, you will hold one of the most prestigious positions within our company, providing a significant opportunity to advance your career. You will be responsible for managing and optimizing digital advertising campaigns across various platforms, analyzing campaign performance, and leveraging data insights to drive strategic decision-making. This role is crucial for the success of our clients' advertising initiatives and offers a dynamic and rewarding career path.

Key Responsibilities:

• Engage with clients and advise them on strategies to enhance their business growth
• Develop, execute, and manage campaigns across multiple channels
• Utilize Google Ad Manager, Meta Ad Manager, and Microsoft Ad Manager to maximize ROI
• Use Google Sheets and other tools for campaign tracking, reporting, and analysis
• Analyze campaign performance and customer behavior using GA4
• Implement and fine-tune conversion tracking to accurately measure campaign success
• Provide actionable insights and recommendations based on data-driven analysis
• Collaborate with cross-functional teams to ensure campaign alignment with company goals
• Stay updated on advertising and analytics trends, tools, and best practices

Qualifications and Skills:

• B2 or higher English level.
• Expertise in Google Ad Manager, Meta Ad Manager, and Microsoft Ad Manager
• Strong proficiency in Google Sheets, GA4, and other analytics tools
• Deep understanding of conversion tracking mechanisms and attribution modeling
• Analytical mindset with the ability to generate insights from complex data sets
• Excellent communication and collaboration skills
• Ability to work independently and manage multiple projects simultaneously
• Bachelor's degree in Marketing, Communications, or a related field (preferred)
• Certifications in Google Ads, Google Analytics, etc. (highly desirable)

What We Offer:

• Competitive base salary of 10 USD/Hour with a rewarding commission structure
• Opportunities for unlimited growth and advancement within the organization
• Dynamic work culture that values innovation and hard work
• Professional development opportunities in a rapidly growing, venture-backed company

Preferred Skills & Qualifications:

• Prior experience in agency marketing and analytics setup and support
• Effective communication
• Technological savviness

Topline is an equal opportunity employer, and we are committed to creating an inclusive environment for all employees. We look forward to discovering how your expertise and creative flair can help our clients and our company reach new heights.

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Technology, Information and Media