Digital Marketing Manager

Sony Pictures; Boise (ID); Hybrid; USD 90,000 - 135,000; Full time

Job summary

Sony Pictures in Boise, ID is seeking a Digital Marketing Manager who thrives on testing over guessing and owns the full funnel from first click to closed-won.

You will drive Programmatic Advertising adoption, run Google Ads and Klaviyo initiatives, seed Boise social channels with engaging content, and lead trade shows and local events.

The opening pays $90,000 to $135,000 annually with full benefits and flexible hours, reflecting a senior, hands-on marketing role.

Qualifications

• 6 years of relevant digital marketing experience.
• Ability to own the funnel from first click to closed-won.
• Comfort with hybrid work and fast-paced client-driven projects.

Responsibilities

• Push Programmatic Advertising adoption so the ID team stops flying blind
• Run point on trade shows and pop-ups throughout ID
• Grow brand awareness through Google Ads and Klaviyo initiatives
• Seed Boise social channels with content that earns replies
• Own the funnel from first click to closed-won, top to bottom

Skills

Programmatic Advertising

Google Ads

Klaviyo

Social content

Tools

Google Ads platform

Klaviyo

Job description

Every great hybrid marketer at Sony Pictures shares one trait: they'd rather test than assume, and this Digital Marketing Manager seat rewards exactly that. This Boise opening trades 6 years and Goal Setting for $90,000 - $135,000, then layers on the ownership most listings only hint at.

Key Responsibilities

• Push Programmatic Advertising adoption so the ID team stops flying blind
• Run point on trade shows and pop-ups throughout ID
• Grow brand awareness through Google Ads and Klaviyo initiatives
• Seed Boise social channels with content that earns replies
• Own the funnel from first click to closed-won, top to bottom

What You'll Bring

• A tinker-friendly bias toward action, balanced by knowing when to wait
• Demonstrated calm when a Boise, ID client changes scope mid-stream
• A writer's ear for tone in a high-stakes email
• A Sony Pictures mindset: scrappy today, scalable tomorrow

Sony Pictures earns its keep by making sales marketing predictable, a scrappy promise it has quietly kept across ID. Decisions at Sony Pictures come with a name attached, because ownership without accountability is just noise.

Open with $90,000 - $135,000, grow your Programmatic Advertising under a mentor, lean on full benefits, and flex your hours the way grown-ups should.