Digital Marketing Lead - Hotel Growth & Campaigns

Hyatt Hotels Corporation; New York (NY); In loco; USD 70.000 - 100.000; Tempo pieno

Descrizione del lavoro

Hyatt Hotels Corporation is seeking an Assistant Manager - Digital Marketing to support the development, execution, and optimization of its digital marketing strategy. The role focuses on website management, SEO, online campaigns, and performance analytics to drive brand visibility and revenue opportunities.

Responsibilities include maintaining hotel websites, coordinating updates, and partnering with agencies and internal teams to optimize content, campaigns, and ROI.

Competenze

• Bachelor's degree in Marketing or related field.
• 3–5 years in Digital Marketing or similar role, hospitality/travel experience preferred.
• Strong knowledge of CMS, SEO, and website performance optimization.
• Proficiency in GA4, Tag Manager, Search Console, and analytics tools.

Mansioni

• Support development and optimization of Hyatt's digital marketing strategy.
• Manage website content, landing pages, and brand-consistent digital assets.
• Execute SEO initiatives, keyword research, and metadata optimization.
• Coordinate paid campaigns, assets, tracking, and reporting with agencies.
• Track performance and deliver monthly analytics insights.

Conoscenze

CMS proficiency

SEO

Data analysis

Stakeholder management

Campaign optimization

Formazione

Bachelor's degree in Marketing

Strumenti

Google Analytics GA4

Google Tag Manager

Google Ads

Meta Business Suite

HTML/CSS basics

CRM platforms

Excel

Descrizione del lavoro

Hyatt Hotels Corporation is seeking an Assistant Manager - Digital Marketing to support the development, execution, and optimization of its digital marketing strategy. The role focuses on website management, SEO, online campaigns, and performance analytics to drive brand visibility and revenue opportunities.

Responsibilities include maintaining hotel websites, coordinating updates, and partnering with agencies and internal teams to optimize content, campaigns, and ROI.