Digital Marketing Insights Analyst

Nestle; Solon (OH); On-site; USD 80,000 - 101,000; Full time

Job summary

Nestlé USA is seeking a Digital Marketing Analyst to drive real-time digital and social intelligence, supporting 25+ Brand teams across marketing analytics, CRM, social strategy, and eCommerce. You will build self-service reporting, dashboards, and data-driven insights to optimize brand performance.

Collaborate with cross-functional teams to operationalize data flows, explore AI-enabled listening capabilities, and deliver actionable recommendations that shape marketing strategies across multiple

Qualifications

• Bachelor's degree in marketing, market research, analytics, communications, business, economics, or related field.
• 1-3 years of experience in digital marketing, digital analytics, marketing analytics, business analytics, social listening or IT/data management.

Responsibilities

• Works with 25+ Brand teams to democratize self-service reporting and analysis capabilities across paid, social, listening, website, CRM/email.
• Creates automated dashboards and delivers insightful presentations to improve engagement and effectiveness across touchpoints.
• Elevates understanding of consumer experience by leveraging 1st/2nd/3rd party data sources for insights by brand teams and marketing functions.
• Collaborates with internal departments and external agency partners to professionalize data flows and reporting structures.
• Manages reporting requests from start to finish by building frameworks, visualizing data layouts, and making recommendations.

Skills

Digital marketing

Marketing analytics

Dashboards

Power BI

Education

Bachelor's degree

Tools

Salesforce Marketing Cloud

Google Analytics

Google Tag Manager

Power BI

Job description

Nestlé USA is seeking a Digital Marketing Analyst to drive real-time digital and social intelligence, supporting 25+ Brand teams across marketing analytics, CRM, social strategy, and eCommerce. You will build self-service reporting, dashboards, and data-driven insights to optimize brand performance.

Collaborate with cross-functional teams to operationalize data flows, explore AI-enabled listening capabilities, and deliver actionable recommendations that shape marketing strategies across multiple