Digital Marketing Coordinator- Social

Victaulic; Town of Easton (WI); On-site; USD 52,000 - 75,000; Full time

Benefits offered by this job

Competitive compensation

Tuition reimbursement

Health, dental, vision coverage

Retirement savings plan

Job summary

Victaulic in Easton, PA is seeking a Digital Marketing Coordinator – Social to support execution of the company’s organic social media presence. You will manage day-to-day scheduling, publishing, and content production workflows across LinkedIn, Instagram, Facebook, and X, working with designers, videographers, and SMEs to keep the calendar on track.

The role requires 2–5 years in social/digital marketing or project management, strong organization, attention to detail, and proficiency with

Qualifications

• 2–5 years of experience in social media coordination, digital marketing, or project management.
• Familiarity with scheduling and analytics tools (Hootsuite, Meta Business Suite, GA).
• Experience coordinating with creative partners on content production.
• Strong organizational skills and attention to detail.

Responsibilities

• Own and maintain the social content calendar across platforms.
• Coordinate content requests with designers, videographers, and SMEs to keep production on schedule.
• Gather assets and proof content for publishing, ensuring brand voice and accessibility.
• Monitor comments and brand mentions; route issues to the appropriate team.
• Pull performance data and summarize for leadership; advise adjustments based on analytics.

Skills

Social media coordination

Digital marketing

Project management

Analytics familiarity

Tools

Hootsuite

Meta Business Suite

Google Analytics

Job description

Job DescriptionABOUT VICTAULICVictaulic, headquartered in Easton, Pennsylvania, is the global leader in mechanical pipe joining solutions, delivering advanced technologies and engineering services to address complex piping challenges faced by engineers, site owners and contractors. Since 1919, our innovative solutions have improved construction productivity and reduced risks, ensuring projects are completed safely, on time, and within budget. With over 6,000 employees spanning 50+ locations worldwide, our teams are dedicated to delivering advanced technologies and engineering expertise that address real-world challenges across a wide range of industries.Our sustainable solutions, made from high quality, graded scrap steel, promote circular construction by making piping systems infinitely reconfigured and minimizing environmental impact. Today, our high-quality products are used in more than 140 countries, supporting some of the world's most critical and prestigious structures.[This facility is an OSHA VPP Star Site, reflecting our commitment to maintaining the highest standards of workplace safety through cooperative efforts between management and employees.]An Industry Leader With a Heart as Big as Its Ambition and InnovationAt Victaulic, we're committed to constructing a better world for and with our people.Let's Build a Better World Together.Our commitment to our people is built on four pillars:We build from within.We stand behind our people.We foster an environment for constant learning.We engineer change for a more stable and sustainable world.YOUR IMPACT STARTS HEREWe're looking for a Digital Marketing Coordinator – Social to join our Digital Marketing team in Easton, PA. In this role, you'll support the execution of Victaulic's organic social media presence by managing the day-to-day scheduling, publishing, and content production workflow across social platforms. You'll work closely with designers, videographers, subject matter experts, and the Digital Marketing Lead – Campaign Strategy to keep the social content calendar on track, coordinate asset production, and ensure content is published consistently and correctly. This is an opportunity for a highly organized, detail-oriented professional to own a critical piece of Victaulic's social media operations and grow within our marketing organization.WHAT YOU'LL BUILD & OWNSocial Media Project ManagementOwn and maintain the social media content calendar, tracking deadlines, approvals, and publishing dates across all platforms (LinkedIn, Instagram, Facebook, X)Coordinate content requests and timelines with designers, videographers, and subject matter experts to keep production on scheduleTrack content status end to end—from request through review, approval, and publishing—and flag delays or bottlenecksSchedule and publish approved content across platforms using social management tools (e.g., Hootsuite)Content CoordinationGather input and assets from subject matter experts and marketing team members to support content productionPrepare and proof content for publishing in line with brand voice and accessibility standards (writing and copy development remain with the Social Media Specialist/SMEs)Organize and maintain a library of approved content assets for reuse and repurposingTrack content refresh and repurposing needs and flag what requires updating and when (prioritization and strategy remain with the Specialist/Lead)Community EngagementMonitor comments, messages, and brand mentions daily; flag anything outside standard routing to the appropriate team member—this role does not respond directly to community engagementPerformance & ReportingPull performance data from Google Analytics, native platform analytics, and reporting dashboards on a regular cadenceCompile reporting summaries for the Digital Marketing Lead – Campaign StrategyAdvise the Content Specialists on content adjustments to optimize performance, based on analytics trendsCross-Functional CoordinationCoordinate with the broader marketing team to align social publishing with campaign timelines and product launchesCommunicate status updates on content production and publishing to relevant stakeholdersProcess DocumentationFollow established social media publishing workflows and process documentation, owned by the Digital Marketing Lead – Campaign StrategyContribute updates and flag needed changes when a process isn't working as documentedWHAT YOU BRING2–5 years of experience in social media coordination, digital marketing, or project managementWorking familiarity with social scheduling and analytics tools (e.g., Hootsuite, Meta Business Suite, Google Analytics)Experience coordinating with creative partners (design, video) on content productionCore CompetenciesOrganization: Manages multiple content workstreams, deadlines, and approvals without dropping detailsAttention to Detail: Catches errors before publishing and maintains consistency across platformsCommunication: Coordinates clearly with internal partners across design, content, and marketingAdaptability: Adjusts priorities as deadlines, campaigns, and platform requirements shiftFollow-Through: Tracks tasks to completion and proactively flags delaysMEASURING SUCCESSContent calendar adherence and on-time publishing rateAccuracy and consistency of published contentTimeliness of community engagement response routingTimely, accurate performance reportingConsistency in following documented processes and flagging needed updatesWHAT WE OFFERBuild A Better CareerCompetitive compensation with performance-based incentivesCareer development programs and internal promotion pathways—we build from withinTuition reimbursement and continuous learning opportunitiesBuild A Better FutureComprehensive health, dental, and vision coverageRetirement savings plans with company matchLife insurance and disability coverageBuild A Better YouPaid time off, holidays, and flexible work arrangements where applicableEmployee Assistance Programs (EAP) and wellness resourcesInclusive, team-oriented culture where people look out for one anotherBuild A Better WorldJoin a company whose products contribute to a safer, more sustainable built environment every day.IMMIGRATION SPONSORSHIPVictaulic does not provide immigration sponsorship (e.g., H-1B, TN, or other work visa sponsorship) for this position. All applicants must be currently authorized to work in the applicable country on a full-time basis without the need for employer-sponsored immigration support now or in the future.EQUAL EMPLOYMENT OPPORTUNITYVictaulic is an Equal Employment Opportunity (EOE/M/F/Vets/Disabled) employer and welcomes all qualified applicants. Applicants will receive fair and impartial consideration without regard to race, gender, color, religion, national origin, age, disability, veteran status, sexual orientation, genetic data, or other legally protected status. (Background checks may be required as part of our pre-employment process).For non-US postings, replace with the applicable local equal opportunity or anti-discrimination language required by that country/region.VICTAULIC STAFFING PARTNER COMMUNICATION POLICYAll staffing agencies are strictly forbidden from directly contacting any Victaulic employees, except those within the Human Resources/Talent Acquisition team. All communications, inquiries and candidate submissions must be routed through Victaulic's Human Resources/Talent Acquisition team. Non-compliance with this policy may result in the suspension of partnership, cancellation of the current contract, and/or the imposition of a mandatory probation period before any future business can resume. Additionally, non-compliance may lead to a permanent ban on future business. This policy ensures a streamlined and compliant recruitment process.