Digital Marketing and Communications Manager

SSP Group; Ashburn (VA); Híbrido; USD 90.000 - 99.000; Jornada completa

Descripción de la vacante

SSP America is seeking a Digital Marketing and Communications Manager who will own the company’s digital channels, ensuring accuracy and brand consistency across SharePoint, social media, newsletters, the website, and digital advertising. You will collaborate with field teams, airports, brands, and partners to craft on-brand content and leverage data for continuous improvement.

The role reports to the Director of Marketing and Communications and requires strong writing, project management, and a

Formación

• Strong writing, editing, and visual content skills.
• Hands-on experience managing social media platforms and digital content.
• Strong project management and organization skills.
• Ability to maintain brand standards and coordinate with multiple stakeholders.
• Experience tracking digital performance with analytics tools.
• Ability to work in the United States.
• Willingness to travel 25-30% within the U.S. and Canada.
• Flexibility to work overnight, weekend, and holiday hours.
• Ability to pass background checks and meet airport security requirements.

Responsabilidades

• Own and manage SSP America's digital channels daily.
• Develop content calendars, timelines, publishing schedules, and workflows.
• Create on-brand content including graphics and video.
• Capture and edit photography/video for events and openings.
• Plan and track digital advertising across Google and social media.
• Maintain corporate website via quarterly reviews and new content.
• Administer MarCom SharePoint site and digital asset library.
• Create toolkits and templates for consistent brand communications.
• Monitor digital conversations and industry trends for opportunities.
• Track performance and prepare dashboards with insights.
• Apply AI tools to speed up research, drafting, editing, and workflows.

Conocimientos

Strong writing

Social media management

Project management

Analytics

Organization

Travel readiness

Attention to detail

Educación

Bachelor's degree in Marketing, Communications, or related field

Herramientas

SharePoint

Viva Engage

Adobe Creative Suite

Canva

Microsoft 365

Content management systems

Email/Texting tools

Descripción del empleo

Digital Marketing and Communications Manager

Join Our Team!

Compensation: $90,000 - $98,500 / year + bonus eligible

Location: Hybrid (3 days in office)

Tell SSP America's Story Across Every Digital Channel

At SSP America, we operate restaurants, bars, and retail in airports and travel locations across the United States and Canada. Our Marketing and Communications team keeps employees, airports, and business partners informed and connected.

We are seeking a creative, organizedDigital Marketing and Communications Managerto bring SSP America's digital marketing and communications channels into one clear, well-managed system. Reporting to the Director of Marketing and Communications, this role manages SharePoint, Viva Engage, social media, newsletters, SMS/texting, the website, digital advertising, and the digital asset library.

This is an ideal opportunity for a digital marketer who enjoys creating on-brand content, keeping information accurate and easy to find, using data to improve results, and putting AI and digital tools to practical use.

What You'll Do:

In this role, you will serve as the day-to-day owner of SSP America's digital channels, working with MarCom colleagues, field teams, airports, brands, and business partners to keep content accurate, on brand, and useful.

Key responsibilities include:

• Managing the day-to-day operation of SharePoint, Viva Engage, social media, newsletters, SMS/texting, the website, digital advertising, and emerging platforms.
• Building and maintaining content calendars, project timelines, publishing schedules, and review workflows so digital communications are delivered on time.
• Creating and managing on-brand content for digital channels, including graphics, video, infographics, digital ads, and SMS artwork.
• Taking, editing, and managing photography and video for airport openings, social posts, internal events, and other business priorities, in partnership with SSP America's professional photographer.
• Planning, placing, and tracking digital advertising, including Google and social media buys.
• Maintaining the corporate website through quarterly reviews and new content projects, keeping all content accurate and on brand.
• Serving as the MarCom SharePoint site administrator, including governance, training and support for departmental administrators, quarterly audits, and management of the digital asset library.
• Creating toolkits, templates, and guidance that help leaders and field teams take part in digital communications and social media in a consistent, brand-right way.
• Monitoring digital conversations and industry trends for content opportunities and reputation issues that may need escalation.
• Tracking performance across social media, website, email, and digital campaigns, and preparing dashboards and insights that show what is working and how to improve.
• Using AI-powered and digital tools responsibly to speed up research, drafting, editing, content optimization, and workflows.

What We're Looking For:

We're looking for a hands‑on digital marketer who pairs strong writing and visual skills with sharp organization and a data‑driven mindset.

Required Qualifications

• Strong writing, editing, and visual content skills.
• Hands‑on experience managing social media platforms and digital content.
• Strong project management and organization skills, with the ability to manage multiple projects and deadlines at the same time.
• Ability to manage details, maintain accurate information, protect brand standards, and coordinate work with multiple stakeholders in a fast‑moving environment.
• Experience tracking digital performance with analytics tools and turning results into practical recommendations.
• Ability to establish and maintain eligibility to work in the United States.
• Ability to travel approximately 25%-30% within the U.S. and Canada, including overnight stays.
• Flexibility to work overnight, weekend, and holiday hours as business needs require.
• Ability to pass and maintain a criminal background check and, as required, meet airport security requirements such as Transportation Security Administration (TSA) clearance, Federal Aviation Administration (FAA), Transport Canada, and other applicable clearances.

Preferred Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Digital Media, Graphic Design, or a related field.
• 5 to 7 years of experience in digital marketing, corporate communications, social media, content management, or a related role.
• Experience in a multi-unit, fast-paced industry such as travel, hospitality, food and beverage, or retail.
• Experience with SharePoint or similar intranet platforms, content management systems, and email or texting tools.
• Proficiency with Canva, Adobe Creative Suite, and Microsoft 365.
• Photography and video editing skills.

You'll Be Successful If You:

You'll Be Successful If You:

• Keep every digital channel accurate, current, and on brand.
• Turn stories from airports, field teams, and business partners into engaging content.
• Use data and audience feedback to decide what to post, where, and when.
• Stay organized across many projects, stakeholders, and deadlines.
• Find practical ways to use AI and digital tools to work faster and better.
• Build trusted partnerships across MarCom, field teams, airports, brands, and business partners.

Why Join SSP America?

This role shapes how SSP America's employees, airport partners, and travelers see and hear from us. You'll own a wide range of digital channels inside a complex, growing organization, with real influence over content, tools, and how we communicate.

If you're passionate about digital marketing, visual storytelling, and building communications people actually use, we'd love to hear from you.

SSP America is an equal opportunity employer. All decisions concerning the employment relationship will be made without regard to race, color, national origin, religion, sex, sexual orientation, gender identity or expression, veteran status, age, disability, genetic information, or any other status or characteristic protected by federal, state, or local law. SSP America will provide reasonable accommodations during the application and interview process upon request as required to comply with applicable laws.