Digital Marketing Analyst

Gtecombv; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

Join a forward-thinking eCommerce company as a Digital Marketing Analyst and play a crucial role in driving growth and optimizing performance. You'll develop marketing dashboards, track ad performance, and refine strategies to maximize ROI across multiple channels. Collaborate with a dynamic remote team and enjoy a flexible work environment. This is an exciting opportunity to contribute to a rapidly growing company focused on sustainability and innovation. If you have a passion for data analytics and digital marketing, we want to hear from you!

Benefits

Flexible schedule

Remote work

Competitive salary

Dynamic team collaboration

Qualifications

• 3+ years of experience in data analytics or digital marketing.
• Proficient in Google Analytics, SQL, and data visualization.

Responsibilities

• Develop and maintain marketing dashboards integrating data from various channels.
• Continuously monitor and improve ad performance based on data insights.

Skills

Data Analytics

Digital Marketing

Google Ads

Facebook Ads

SQL

Google Analytics

Data Visualization

AI Tools

Tools

Looker

Shopify

Job description

Take your career to the next level by joining a leading eCommerce company that's redefining the industry for a greener and happier planet. With an extensive array of stores across diverse niches and countries, we offer limitless opportunities where ambition fuels success.

Discover your path to eCommerce freedom with us!

The Company in a Nutshell

GTEcom BV (https://gtecombv.com/) was established in 2018 and headquartered in The Netherlands. Our mission is to continue scaling our operations and opening & sustaining more successful global brands to achieve our target of $500M revenue and more than 50 stores worldwide by 2027. Our diverse team of 180 and growing remote e-commerce experts in their own niches from different parts of the world is helping us transform our vision of growing the company to a reality.

We are committed to cultivating a culture of hard work, freedom and responsibility, constant improvement, and positivity in our team.

The Upsides of Working with Us

• Thrive in a results-driven environment with the autonomy to shape your own approach
• Achieve a great work-life balance with remote work and flexible schedule
• Enjoy a competitive salary that reflects your skills and contributions
• Collaborate with a dynamic remote team
• Be a key player in our rapidly growing company

We’re on the lookout for a Digital Marketing Analyst to join our expanding team and drive our company’s growth!

The Challenge

As our company grows, we need a Digital Marketing Analyst to support our marketing team by building and maintaining dashboards, tracking ad performance, and optimizing ad efficiency and ROI. Your expertise will help refine our marketing strategies, ensuring we maximize our ad spend and performance across multiple channels.

Day in the Life of a Digital Marketing Analyst at GT Ecom

• Develop and maintain a marketing dashboard integrating data from Shopify, Google Ads, and Facebook Ads.
• Set dynamic KPIs for Google and Facebook Ads to optimize profitability and efficiency.
• Initiate ad campaign testing ideas and partner with the media buying team to implement, analyze, and refine strategies.
• Continuously monitor and improve ad performance based on data insights.
• Build a measurement framework using tracking tools to enhance tracking accuracy across Google and Meta Ads.

Please take note that this may change from time to time.

Success Drivers in the first 90 days for this Role

• Build a Looker dashboard that consolidates and reflects performance across all media channels.
• Evaluate and implement an enhanced tracking method for Google Ads and Facebook Ads to improve attribution accuracy.
• Optimize the team’s existing reporting tool to streamline OKR tracking and performance measurement.

Your Team When You Join Us

As a Digital Marketing Analyst, you’ll be the insight and strategy hub of our Marketing Team. You’ll collaborate with team members worldwide and report directly to the Chief Marketing Officer, helping drive growth and optimize performance.

We would love to hear from you if…

• You have 3+ years of experience in data analytics or digital marketing.
• You have worked in a similar role before
• You have eCommerce experience, ideally in a Direct-to-Consumer (DTC) eCommerce business.
• You’re proficient in data analysis tools like Google Analytics, SQL, and have strong data visualization skills.
• You have a strong understanding of Google Ads and Facebook Ads and can optimize ROI through data insights.
• You’re familiar with AI tools to optimize scripting processes.

If you are excited about the opportunity and feel like you are a good fit, we encourage you to apply today and talk to one of our recruiters. We look forward to seeing how your skills and experiences align with our vision. If unsure, we still welcome your application and would be happy to discuss other potential roles that may be a good fit for you.

Overview of Our Interview Process

Application Submission - We’ll start by reviewing your application.

1. Invitation to Test Gorilla Assessment - If you pass the resume screening, you will be invited to take a 20-minute written examination to help us assess your fitness for the role and our team. Please note that passing this stage is crucial to move forward to the hiring process.
2. HR interview - Our Recruiter will reach out to you to discuss your skills, experience and qualifications related to the role.
3. CMO Interview - Meet with our Chief Marketing Officer.
4. Offer Discussion - If all goes well, we'll discuss the offer and invite you to our pre-onboarding process.
5. Pre-Onboarding Process
   1. Background Check: Verification of your identification and declared address.
   2. Reference Check: We’ll contact your three references for their feedback.
6. Onboarding: Once all checks are completed, we’ll initiate the onboarding process.

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