Digital Marketer Manager

Limevizio; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

Limevizio, a leading floral e-commerce company, seeks a Digital Marketer to innovate the digital marketplace. This fully remote role involves managing projects related to multiple industries, optimizing campaigns, and using analytics to drive growth. Ideal candidates will have a minimum of 3 years' experience in digital marketing, with a strong grasp of SEO, content marketing, and growth hacking techniques. Join us to help reshape the digital landscape!

Benefits

Fully Remote position in a Virtual Office

Bonuses based on performance

Opportunities for professional development

Qualifications

• Minimum of 3 years experience in digital marketing with multichannel campaign planning.
• Strong proficiency in analytics systems and creative problem-solving skills.
• Knowledge of various marketing channels and metrics.

Responsibilities

• Lead digital marketing projects from conceptualization to evaluation.
• Develop and implement comprehensive digital strategies.
• Optimize marketing KPIs and conduct A/B testing for continuous improvement.

Skills

SEO

Content Marketing

Growth Hacking

Digital Marketing

Market Research

Tools

GA4

Google Data Studio

CRM systems (Hubspot, etc.)

Job description

At LimeVizio, we're more than just a company - we're a vibrant garden of innovation! As a leading force in the floral e-commerce space, we've grown renowned brands like Blossom Flowers, Sunny Flowers, and Gift on Schedule. Our secret? A startup soul in a corporate world, fueling our journey with boldness and creativity. We're a team that values quick action, fearless ideas, and a human-centered approach. At LimeVizio, every idea is a seed waiting to blossom!

Company Overview:

Lime Vizio, Inc. is a pioneering enterprise at the forefront of the e-commerce landscape, specializing in Ventures Innovating in Marketplaces, Gifting, and Entertainment. We are looking for a dynamic Digital Marketer to join our team and contribute to our mission of reshaping and energizing the digital marketplace through innovative strategies and cutting-edge approaches.

You will be involved in digital marketing activities around our core businesses such as flower marketplace, gifting b2b platform, entertainment marketplace, and construction marketplace

Key Responsibilities:

Lead projects from conceptualization to the evaluation of key performance indicators.

Develop and implement a comprehensive digital strategy in alignment with Lime Vizio’s brand and product positioning, collaborating closely with the sales team and CEO.

Deep knowledge of SEO, Content Marketing, PR, and Growth Hacking

Craft and test marketing copy to optimize engagement and conversion.

Manage and optimize marketing key performance indicators (KPIs) such as Conversion Rate (CR), Cost Per Acquisition (CPA), and Return on Investment (ROI); conduct A/B testing for continuous improvement.

Oversee media planning and maintain control over key performance metrics.

Conduct competitor analysis in the digital space and stay abreast of international trends.

Develop sales funnels and establish end-to-end analytics for comprehensive tracking.

Maintain basic reporting structures to ensure clear communication of marketing outcomes.

Engage in market research to understand audience segmentation and develop positioning concepts for various target groups.

Utilize hypothesis-driven approaches for verification and analysis.

Manage the client base through CRM implementation, RFM analysis, and strategies for dealing with returns and reactivation.

Actively participate in growth hacking initiatives, executing innovative ideas and strategies to rapidly scale our business.

Requirements:

Minimum of 3 years experience in digital marketing, with a proven track record in multichannel campaign planning and analysis.

In-depth understanding of various marketing channels and their core differences.

Expertise in key digital metrics such as CTR, CPC, CPM, CPL, and ROI/ROMI, with the ability to make data-driven adjustments.

Knowledge of B2B marketing on platforms like LinkedIn and Twitter.

Familiarity with marketing automation logic and some practical experience in the area.

Strong proficiency in analytics systems, including GA4 and Google Data Studio.

Creative problem-solving skills and the ability to work effectively at all levels of the conversion funnel.

Understanding of public relations tools and strategies.

Experience with SEO tools, preferably Semrush or Ahrefs.

Familiarity with CRM systems like Hubspot or its equivalents.

What Lime Vizio Offers:

Fully Remote position in a Virtual Office

Bonuses based on performance

VACATION

Opportunity for professional development