Digital Designer

EBSCO Industries Inc.; Birmingham (AL); On-site; USD 65,000 - 90,000; Full time

Job summary

Moultrie, based in Birmingham, AL, seeks a Digital Designer to own the creative quality of all digital touchpoints from email to the website. You’ll partner with the Sr. Design Manager, lifecycle marketing, ecommerce, and merchandising to drive compelling, on-brand experiences.

3–5 years in digital design with a strong portfolio in email and web is required. You’ll build a scalable design system, deliver developer-ready specs, and ensure accessibility across platforms.

Qualifications

• 3–5 years of experience in digital design, with a meaningful portion in email, lifecycle, or web design.
• Advanced Figma with component libraries and design tokens.
• Proficient in Photoshop, Illustrator, InDesign; After Effects and Lightroom a plus.
• Web design for landing pages, PDP layouts, and CMS familiarity (Shopify/Contentful).
• Working knowledge of HTML/CSS; ability to spec buildables clearly.
• WCAG 2.1 AA accessibility fundamentals; A/B testing a plus.
• Strong portfolio showing responsive email and web craft.
• Clear understanding of how design scales across digital touchpoints.

Responsibilities

• Set the creative bar across email and web touchpoints to reflect Moultrie’s brand excellence.
• Design for the hunter persona, considering seasonality and channel context.
• Contribute to concepts and briefs with compelling hooks and layout directions.
• Build and maintain a modular design system for lifecycle messaging and web blocks.
• Handoff and QA: provide developer-ready Figma specs and assets; ensure pixel-perfect delivery.
• Expand typography, color, iconography, and photography direction to keep Moultrie visually consistent.

Skills

Advanced Figma

Adobe Creative Suite

Web design

HTML/CSS

WCAG accessibility

Asana

Portfolio

Design systems

Tools

Shopify

Contentful

After Effects

Illustrator

InDesign

Job description

Headquartered in Birmingham, Alabama, Moultrie (www.moultrie.com) is the leader in game feeders and cellular camera innovation, building products used by hunters, property owners, and others for real-time remote monitoring. We take pride in developing deep user understanding, obsessing about the details, and going the extra mile to show our users we love them. Moultrie is customer-driven - hardware, software, marketing, and customer success teams collaborate to deliver a quality user experience.

We are guided by the following principles: Customer Obsession.; Excellence is the Standard.; Bias for Action.; Act Boldly.; Deliver Results.; Hire and Develop the Best.; Be Curious and Learn.; Win as a Team

Job Summary

TheDigital Designer owns the creative quality of every digital touchpoint from email to the Moultrie website. Loyalty comes before conversion here. A hunter who trusts and relates to our messaging will convert. Your job is to earn that first click and keep earning it through the purchase.

You'll work directly with our Sr. Design Manager, lifecycle marketing leader, ecommerce lead, and Merchandising lead who own strategy and manage their respective lanes. Your focus is to own the creative execution.

Job Responsibilities

• Set the creative bar. Every touchpoint - CX, web and digital - should feel like Moultrie at its best. You're the last line of defense on creative quality before it reaches the customer.
• Design for the hunter, not the send. Understand who's receiving this creative and where they are in their season before you execute. Design to that person - their moment, their mindset, their relationship with the brand.
• Contribute to concepting. Bring ideas to the brief, not just execution of it. Subject line angles, message hooks, offer framing, headline and hero direction, page hierarchy. You're a creative partner, not a layout service.
• Build/ work in a system that scales without losing craft. Help maintain a modular component library for lifecycle messaging and web including reusable design blocks and patterns that scale that the developer can implement once and reuse everywhere.
• Own handoff and QA. Developer-ready Figma specs. Ready to ship saved out assets. Rendering QA across Digital platforms including web and mobile - including dark mode - before anything ships.
• Help expand the digital design system. Typography, color, iconography, photography direction. Unmistakably Moultrie across every channel.

Job Requirements

• Advanced Figma: component libraries, design tokens, prototyping, developer handoff
• Adobe Creative Suite: Photoshop, Illustrator, InDesign required. After Effects and Lightroom a plus.
• Web design: landing pages, PDP layouts, and CMS familiarity (Shopify, Contentful, or comparable)
• Working knowledge of HTML and CSS. Enough to know what's buildable and to spec it cleanly.
• Web accessibility fundamentals: WCAG 2.1 AA contrast, type scale, tap targets. A/B testing a plus.
• Asana or comparable project management tool
• You understand what loyalty costs in this category. A hunter spends limited time engaging with Moultrie's digital content. That trust is built slowly and lost fast. You don't have to be a hunter - but you need to design like you respect one.
• You have a point of view on great. You can articulate why one layout earns attention and another doesn't. Your portfolio shows it. Your instinct protects it when schedules get tight.
• You've done this before. 3-5 years of experience in digital design, with a meaningful portion in email, lifecycle, or web design. Portfolio showing responsive email and web craft, systems thinking, and consistent execution across digital touchpoints.
• You understand how the work builds. You know what responsive digital design looks like. You understand how platforms surface dynamic content - and how design decisions affect what's possible in production.
• You ship and you care. Craft isn't a reason to miss deadlines - it's a reason to start earlier.

We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex, pregnancy status, age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment.

We comply with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law.