Digital Customer Success Program Manager

CircleCI Inc.; United States; Hybrid; USD 85,000 - 106,000; Full time

Job summary

CircleCI is seeking a Digital Customer Success Program Manager to lead scalable digital programs for growth and self-serve customers. You will own the vision, design, and evolution of programs to drive adoption, reduce churn, and convert monthly plans into annual commitments.

You’ll work across Growth TSM, CS Ops, Data & Analytics, and customers to define digital plays that move customers from monthly to annual commitments, while blending product understanding with customer insights.

Qualifications

• 3+ years in Customer Success, Project Management, Developer Relations, or Technical Account Management in a developer-tools or DevOps company.
• Hands-on experience with CI/CD pipelines and reading a .circleci/config.yml to spot optimization opportunities.
• Deep expertise in designing and evolving digital customer programs across complex environments with measurable outcomes.
• Experience configuring CS platforms such as Vitally, Gainsight, Totango, or ChurnZero.
• Strong data fluency: build reports/dashboards and make data-driven decisions about program performance.
• Excellent written communication for customer-facing technical content and adoption guides.
• Bonus: CircleCI experience or PLG / AI-driven outreach familiarity; video walkthroughs a plus.

Responsibilities

• Own and grow the Digital Revenue Assisted segment and Self-Serve programs; design scalable journeys.
• Develop and maintain technical adoption content, templates, migration guides, and best-practice walkthroughs.
• Own the strategic roadmap for digital programs across onboarding, adoption, renewal, and disengagement detection.
• Design and launch a digital conversion program to move monthly customers to annual commitments.
• Provide technical triage and create scalable self-serve resources for customer issues.
• Partner with Data & Analytics to operationalize churn prediction models and AI-driven outreach.

Skills

CI/CD proficiency

Digital program design

CS program leadership

Data fluency

Communication skills

Tools

Vitally

Gainsight

Totango

ChurnZero

Job description

We are looking for an exceptional Digital Customer Success Program Manager to join the Customer Engineering & Success team at CircleCI. This is a rare hybrid role built for someone with wide-ranging experience who is equally at home reviewing a CI/CD config file and defining the strategy for a multi-touch digital program that scales across thousands of customers. You will own the vision, design, and continuous evolution of scalable digital programs for our growth and self-serve customer segments, driving feature adoption, reducing churn, and converting monthly customers into long-term annual commitments.

This person brings deep technical fluency in CI/CD and DevOps, a passion for scalable customer programs, and the strategic judgment to navigate complex, cross-functional challenges at scale. They will serve as the subject matter expert and key decision-maker connecting our Growth TSM team, CS Ops, Data & Analytics, and the customers themselves - defining the digital plays that move customers from stuck to successful, and from monthly plans to annual commitments. If you bring seasoned expertise in building and leading programs that actually work because you understand both the product and the customer at depth, this role was made for you.

About Customer Success at CircleCI

Customer Success at CircleCI plays a pivotal role with our customers. The team ensures our customers are getting value from our platform, and identifying ways we can help a customer solve business problems. You'll nurture and grow our portfolio of clients and act as a trusted advisor and ambassador for CircleCI.

In terms of growth, we truly believe in the continued development of each new hire. In joining this team, you'll take part in a community that believes in development and promotion from within and as a rapidly growing business, there are a lot of opportunities for progression.

What you’ll do:

• Own & Grow the Digital Revenue Assisted Segment and Self-Serve: Define the strategy for and lead the digital Revenue Assisted segment - applying in-depth evaluation of variable customer data, product signals, and tooling (Vitally, Mode, AI) to build and continuously evolve a fully automated, scalable customer journey. Ensuring programs are scalable to the month-to-month segment.
• Technical Content Development: Create and maintain a library of technical adoption content including feature demo videos, config optimization templates, migration guides, and best-practice walkthroughs for CircleCI features such as parallelism, DLC, resource classes, orbs, and test splitting.
• Program Design & Optimization: Own the strategic roadmap for digital programs across the full customer lifecycle - from onboarding and feature adoption to early disengagement detection and renewal. Exercise independent judgment in selecting methodologies, evaluation criteria, and optimization approaches. Own program analytics end-to-end, translating complex, variable engagement signals into measurable business outcomes and actionable program improvements.
• M2M-to-Annual Conversion: Design and launch CircleCI's first digital conversion program targeting self-serve customers on monthly Performance plans, building multi-touch journeys that drive them toward annual Scale commitments and deliver measurable new ARR.
• Customer Unblocking & Technical Triage: Serve as the technical escalation point for digital program-triggered customer issues, reviewing customer configs proactively to identify optimization opportunities and turning 1:1 troubleshooting patterns into scalable self-serve resources.
• AI & Data-Driven Programs: Partner with Data & Analytics to operationalize churn prediction models into automated Digital CS plays, define requirements for AI-driven outreach, and evaluate tooling to advance our digital CS capabilities.
• Cross-functional Collaboration: Serve as a key cross-functional leader and subject matter expert, building formal networks with stakeholders across and beyond the CS organization - including Growth TSMs, CS Ops, Support Engineering, Data & Analytics, Marketing, and Product. Drive alignment on program strategy, surface customer insights that influence company-level priorities, and ensure digital programs complement rather than duplicate other customer-facing efforts.

What we’re looking for:

• Experience: Typically 3+ years in Customer Success, Project Management, Developer Relations, or Technical Account Management at a developer-tools or DevOps company (or 3+ years with a Master’s degree, or a PhD with 3+ years; equivalent work experience considered). Prior experience coordinating or leading cross-functional teams or programs is strongly preferred.
• CI/CD Proficiency: Hands-on experience with CI/CD pipelines (CircleCI, GitHub Actions, Jenkins, GitLab CI, or equivalent) - you should be able to read a .circleci/config.yml and identify optimization opportunities.
• Digital Program Expertise: Deep, proven expertise in designing, leading, and continuously evolving sophisticated digital customer programs (onboarding sequences, adoption campaigns, lifecycle automations) across complex, variable customer environments - with demonstrated ability to exercise judgment in methodology selection, evaluation criteria, and program evolution to deliver measurable business outcomes.
• CS Platform Experience: Experience with CS platforms such as Vitally, Gainsight, Totango, or ChurnZero, including the ability to configure playbooks, triggers, and automated workflows.
• Data Fluency: Comfortable building reports and dashboards (Mode, Looker, or equivalent), analyzing engagement funnels, and making data-driven decisions about program performance.
• Communication Skills: Excellent written communication skills - you will be a primary author of customer-facing technical content, email sequences, and adoption guides.
• Bonus: Experience with CircleCI specifically, background in PLG / product-led growth motions or M2M-to-annual conversion, familiarity with HubSpot or Snowflake, experience with AI/ML-driven customer outreach, or video production skills for technical walkthroughs.

United States Base Pay Range

$84,500-$105,500 USD

We will ensure that individuals with disabilities are provided reasonableaccommodation to participate in the job application or interview process, to performessential job functions, and to receive other benefits and privileges of employment.Please contact us to request accommodation.

About CircleCI

CircleCI is the world's largest continuous integration/continuous delivery (CI/CD)platform, and the hub where code moves from idea to delivery. As one of the most-usedDevOps tools - processing more than 3 million jobs a day - CircleCI has unique access todata on how the most effective engineering teams work, and the tools to help softwarecompanies successfully leverage the power of AI into their commercial applications.Companies like Hinge, HuggingFace, and Samsung use us to improve engineering teamproductivity, release better products, and get to market faster.

Founded in 2011 and headquartered in downtown San Francisco with a global, remoteworkforce, CircleCI is venture-backed by Base10, Greenspring Associates, Eleven Prime,IVP, Sapphire Ventures, Top Tier Capital Partners, Baseline Ventures, Threshold
Ventures, Owl Rock Capital, Next Equity Partners, Heavybit, andHarrison Metal Capital.

CircleCI is an Equal Opportunity and Affidavit employer. We do not discriminate based upon race, religion, color, national origin, sexual orientation, gender,gender identity, gender expression, transgender status, sexual stereotypes, age, statusas a protected veteran, status as an individual with a disability, or other applicablelegally protected characteristics. We also consider qualified applicants with criminalhistories, consistent with applicable federal, state and local law.