Digital Copywriter for Enterprise Marketing Journeys

Insight Global; Chicago (IL); Remote; USD 60,000 - 90,000; Full time

Job summary

Insight Global is seeking a skilled copywriter to support the Data 360 rollout by crafting customer-facing messaging across email, SMS/text, web, and other digital channels. You’ll translate journey maps into clear, on-brand copy, writing both brand/creative and performance-focused content, and collaborating with designers to ensure cohesive messaging.

You will edit and QA content, manage multiple pieces, and incorporate feedback from stakeholders in a fast-paced enterprise environment as Data

Qualifications

• Strong digital marketing copywriting experience across email, SMS/text, web, and other digital channels.
• Experience writing both creative/brand copy and performance marketing copy.
• Strong understanding of brand voice, tone, and style guidelines, with the ability to adapt messaging while staying on-brand.
• Ability to develop net-new copy from scratch for customer journeys and campaigns.
• Strong editing, proofreading, and QA skills with excellent attention to detail.
• Ability to work in a fast-paced, high-visibility environment, deliver quickly, and effectively incorporate feedback from multiple stakeholders and leadership.
• Experience supporting digital marketing teams within a large enterprise organization.
• Experience writing disclosures, terms and conditions, or other regulated customer communications.
• Experience within a highly regulated industry, such as financial services or banking.
• Experience with Salesforce Marketing Cloud (SFMC).

Responsibilities

• Develop customer-facing messaging for Data 360 across multiple channels.
• Translate completed journey maps into clear, engaging copy for email, SMS/text, web, and other digital channels.
• Write both brand/creative copy and performance marketing copy depending on objective.
• Create net-new messaging from scratch and edit existing content.
• Partner with graphic designers to ensure copy and creative align throughout the journey.
• Maintain a consistent brand voice, tone, and style across communications.
• Manage multiple content pieces with strong editing, QA, and QA checks.
• Incorporate feedback from marketing, creative, legal/compliance, and leadership stakeholders in a high-visibility enterprise environment.
• Help bring the initial Data 360 use cases to life toward the March go-live.

Skills

Copywriting

Digital marketing

Editing & QA

Brand voice guidelines

Tools

Figma

Adobe Creative Suite

Job description

Insight Global is seeking a skilled copywriter to support the Data 360 rollout by crafting customer-facing messaging across email, SMS/text, web, and other digital channels. You’ll translate journey maps into clear, on-brand copy, writing both brand/creative and performance-focused content, and collaborating with designers to ensure cohesive messaging.

You will edit and QA content, manage multiple pieces, and incorporate feedback from stakeholders in a fast-paced enterprise environment as Data