Digital Content & Social Media Strategist

Inside Out® Community; Los Angeles (CA); On-site; USD 90,000 - 100,000; Full time

Benefits offered by this job

In-office four days per week

Job summary

Warner Music Group is seeking a Digital Content & Social Media Strategist to drive the brand's online presence across TikTok, Instagram, LinkedIn, X, Facebook, and YouTube. You will blend hands-on content creation with strategic planning, capturing live video at events and editing reels while analyzing metrics to optimize campaigns.

Collaborating with global teams and executives, you will shape brand voice, draft compelling copy, and manage external partners.

Qualifications

• Bachelor’s degree in Communications, Design, Creative Media, Marketing or equivalent.
• 2–4 years of professional digital content or social media management experience.
• Strong writing, editing and storytelling across platforms.
• Proficiency in Adobe Creative Suite and video editing tools.

Responsibilities

• Drive social media strategy and creative execution across platforms.
• Capture live video at events and edit reels and assets.
• Create compelling copy for posts, blogs and announcements.
• Collaborate with senior leadership and creators.
• Analyze metrics and report performance against benchmarks.

Skills

Social media strategy

Video production

Copywriting

Adobe Suite

Education

Bachelor's degree in Communications/Design/Marketing

Tools

Adobe Photoshop

Illustrator

InDesign

CapCut

Canva

Google Analytics

Sprout Social

Later.com

Job description

At Warner Music Group, We’re a Global Collective Of Music Makers And Music Lovers, Tech Innovators And Inspired Entrepreneurs, Game-changing Creatives And Passionate Team Members. Here, We Turn Dreams Into Stardom And Audiences Into Fans. We Are Guided By Three Core Values That Underpin Everything We Do Across All Our Diverse Businesses.

• Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.

A Little Bit About Our Team

The creative (design & content) part of the Corporate Communications and Marketing team supports the branding and execution of external communications, digital media, internal events, and global initiatives. This role mainly supports our music publishing division, Warner Chappell Music (WCM), but also helps out with WMG corporate and Warner Recorded Music.

Your Role

As our Digital Content & Social Media Strategist, you’ll be the creative engine driving the digital presence of the Warner Chappell Music brand. You will blend hands-on creation with strategy, capturing live video at events and editing reels or visual assets one day, while analyzing metrics and optimizing campaigns the next. Collaborating with our global teams, you’ll shape our brand voice across all digital channels while keeping your finger on the pulse of culture. If you thrive in a fast-paced environment and live at the intersection of music, culture, design, and digital trends, this is your place to make an impact.

Here You’ll Get To

• Drive Strategy & Creative Execution:
  • Partner closely with creative services, A&R, catalog, sync, and cross-functional teams to fulfill day-to-day social media strategy and build needs across channels like TikTok, Instagram, LinkedIn, X, Facebook, and YouTube. This role is focused on helping direct an external agency, as well as serve as a broad creative who can support needs across video, photography, copywriting, and more.
• Balance B2B and Fan Engagement:
  • Build and coordinate current-style vertical videos for platforms such as TikTok and Instagram alongside B2B visual assets for LinkedIn Executive Thought Leadership and internal branding materials.
• On-the-Ground Content Capture:
  • Serve as the live creative eye at local events, songwriting camps, showcases, and achievements to capture raw, authentic, high-quality photo and vertical video content.
• Manage Community & Digital Reputation:
  • Oversee and manage our global community management framework and safely navigate real-time social crisis mitigation to protect the brand and our songwriters.
• Execute Data-Driven Reporting:
  • Maintain a robust analytics framework. You will pull platform metrics, run competitive benchmarking, and deliver performance reports against our global benchmarks to convert numbers into practical creative strategies.
• Support Executives, Creators & Partners:
  • Directly partner with senior leadership, A&R teams, and our creators to visualize strategic goals. You will build custom presentation decks and visual materials from scratch, maintaining a highly polished, professional, and composed presence when collaborating with C-level executives and high-profile creatives.
• Branding/writing:
  • Help develop brand voice. You will draft compelling and detailed copy across all touchpoints, including SEO-optimized blog posts for WCM’s website, roster signing announcements, and highly nuanced social captions.
• Optimize Workflows with AI:
  • Use modern AI solutions such as Google Gemini to speed up your copywriting workflow, brainstorm rapid messaging variations, and multiply daily asset volume without sacrificing brand voice.

About You

• Cares about and takes pride in the work.
• Is a natural on social media, intimately keeping up with current music, digital, and cultural trends.
• Is skilled in mobile video production, understanding how to capture clean audio and stable framing during live music events.
• Is exceptional at writing, editing, and proofing copy to suit the distinct nuances of different channels.
• Is adept at using the full Adobe Suite (Photoshop, Illustrator, InDesign), Canva, and CapCut.
• Can develop long-form and complex PowerPoint and Keynote presentations from scratch, including infographics, charts, and iconography.
• Is data-driven, comfortable capturing and analyzing social metrics, tracking insights, and translating numbers into actionable creative strategies.
• Is proficient in guidelines across print, web, SEO, and native platform analytics (including platforms such as Google Analytics, Sprout Social, or Later.com).
• Looks at AI as a creative collaborator and understands how to prompt tools like Google Gemini to accelerate workflows.
• Can work well in a team as well as individually.
• Can thrive as an individual contributor and can roll up their sleeves, as well as manage or direct external teams.
• Can manage their time with strict adherence to deadlines and manage several projects at any given time, shifting from video production to deck design seamlessly.
• Can present work with confidence and clarity in front of C-level executives, senior management, and creative partners.
• Can think creatively, critique meaningfully, and take direction.
• Can gracefully manage a fast-paced, high-pressure environment.

We’d Love It If You Also Had

• Has completed an undergraduate degree (B.F.A., B.A., or B.S.) in Communications, Design, Creative Media, Marketing, or equivalent.
• Has 2-4 years of professional experience in digital content creation, graphic design, or social media management (please note: This is a mid-level execution role, candidates looking for Director-level responsibilities, people management, or strategy-only roles will not be a fit).

As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Independent Minds. Major Sound.

This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships.

Salary Range: $90,00 - $100,000 Annually

Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.

Warner Music Group is an Equal Opportunity Employer.

Links To Relevant Documents

• 2026 Benefits At A Glance final.pdf
• EVerify Participation Poster.pdf
• Right To Work .pdf