Digital Content Producer

Simclair Inc; Tulsa (OK); On-site; USD 45,000 - 60,000; Full time

Job summary

Sinclair, Inc. in Tulsa seeks a Digital Content Producer to plan, create, produce and publish engaging digital content across platforms. You will strengthen brand awareness, engage audiences, and support organizational goals with strong storytelling and digital strategy.

The ideal candidate is a creative, detail-oriented storyteller who understands digital trends and platform best practices, and can work in a fast-paced newsroom environment.

Qualifications

• Bachelor's degree in journalism preferred.
• Ability to write clearly and accurately in AP style.
• Strong news judgment and ability to work under tight deadlines.

Responsibilities

• Plan, create, produce and publish engaging digital content across platforms.
• Write compelling, accurate copy in AP style.
• Lead daily digital production and execute news strategies.
• Coordinate with teams to amplify cross‑promotion between on‑air and online.
• Monitor breaking news and respond with timely digital coverage.
• Promote content across Facebook, Instagram, YouTube, Twitter and TikTok.
• Be flexible with weekends, overnights, and holidays.

Skills

Journalism

Storytelling

AP Style

Social media

Leadership

Communications

Deadline-driven

Video platforms

Education

Bachelor's degree in journalism

Tools

Avid

iNews

Job description

Our Tulsa station is looking for a Digital Content Producer to help the stations in planning, creating, producing, and publishing engaging digital content across multiple platforms. This role combines creativity, storytelling, technical production skills, and digital strategy to deliver high-quality content that strengthens brand awareness, engages target audiences, and supports organizational goals.

The ideal candidate is a creative, detail-oriented storyteller who understands digital trends, audience behavior, and platform best practices.

Responsibilities and Requirements

• Must have their pulse on the 24/7 news environment
• Solid news judgment
• Be a compelling and accurate writer
• Must be able to work in a fast-paced and deadline-driven environment
• Must have strong leadership and communication skills
• Ability to execute news strategies and goals in daily digital production
• Flexibility and on-the-spot problems solving abilities are a must
• Must be extremely proficient with the use of multiple video-sharing and social media platforms including YouTube, Facebook, Twitter, Instagram, and TikTok
• Creative in cross-promotions between on-air and online
• Must be proficient in AP Style
• Proficiency with non-linear editing (i.e. Avid) and newsroom systems, such as iNews is a plus
• Listen to scanners and react to breaking news, make beat checks, monitor web sites and social media, react to developing news
• Listen for and respond to breaking news
• Willing to work weekends, overnights, and holidays

Required skills and qualifications include, but are not limited to

• Commitment to journalistic standards of ethics and accuracy
• Ability to communicate effectively
• Basic computer knowledge/word processing skills
• General knowledge and interest in local, national, and world news
• Ability to work well under pressure and meet deadlines
• Proficiency with Facebook, Instagram, Twitter, and emerging social media
• A Bachelor’s degree with a major in journalism is also preferred.

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Us

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

About The Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.