Digital Content Associate

Laird Superfood; Boulder (CO); On-site; USD 52,000 - 68,000; Full time

Benefits offered by this job

Medical, Dental, Vision, and Life

Job summary

Laird Superfood in Boulder, CO, is seeking a curious and organized Digital Content Associate to join our marketing team. This junior role offers broad exposure across email, content, and CRM, with real ownership from day one and a path to grow into a well-rounded digital marketer.

You'll help manage campaigns, coordinate with creative, product, and ecommerce teams, and support website updates on Shopify while learning Klaviyo, analytics, and paid social essentials in a collaborative environment.

Qualifications

• 1–3 years of marketing, content, or ecommerce experience (internships count).
• Familiarity with email marketing; Klaviyo experience is a strong plus.
• Comfortable working in Shopify or a comparable ecommerce platform.
• Organized and detail-oriented with ability to juggle multiple projects.
• Strong written communication; write briefs, subject lines, and status updates.
• Experience with project management tools (Asana, Monday, Notion, or similar).
• Analytically curious; able to pull basic reports and interpret data.
• Self-starter who asks questions and doesn’t wait to be told what to do next.
• Experience using Claude to improve workflows and maximize outputs.

Responsibilities

• Help manage the marketing calendar, tracking campaigns, content deadlines, and cross-functional deliverables.
• Coordinate between internal teams (creative, product, ecommerce) and external agencies or contractors to keep projects moving on time.
• Maintain project management tools — creating briefs, updating timelines, and flagging blockers.
• Support campaign launches from briefing through QA, helping ensure assets and copy are ready and accurate before go-live.
• Assist in building, scheduling, and QA-ing email and SMS campaigns in Klaviyo.
• Help manage and maintain audience segments, flow triggers, and suppression lists.
• Assist with A/B test setup and document learnings to improve future sends.
• Help maintain list hygiene and assist with loyalty or subscription program communications.
• Own the organization and maintenance of digital asset libraries.
• Support content updates on the website (Shopify) including product copy, imagery, banners, and landing pages.
• Coordinate content requests — writing clear briefs for creative and design teams and tracking requests through completion.
• Help maintain a content calendar and ensure assets are delivered on time across email, social, and site.
• Support paid social and SEO teams with asset coordination and content needs as they arise.
• Stay current on digital marketing trends, tools, and best practices and bring relevant ideas to the team.
• Assist with performance reporting across channels using Claude — pulling data from Klaviyo, Google Analytics, Shopify, and other platforms into digestible summaries.

Skills

Marketing experience

Content marketing

Ecommerce familiarity

Email marketing

Shopify familiarity

Project management

Written communication

Analytical reporting

Claude workflow experience

Tools

Klaviyo

Shopify

Google Analytics

Claude

Asana

Monday

Notion

Job description

We're looking for a curious, organized, and digitally fluent Digital Content Associate to join our marketing team. This is a junior role built for someone who wants broad exposure across the full digital marketing stack — you'll touch email, content, project coordination, and more. You won't be siloed. You'll learn fast, own real work from day one, and grow into a well-rounded digital marketer.

If you're the type who gets excited about a well-organized campaign brief, notices when an email subject line could be punchier, and thrives in a collaborative environment where no two days look the same — this role is for you.

ABOUT OUR BRANDS

Laird Superfood:

Founded by big wave surfer Laird Hamilton, Laird Superfood makes functional food and beverage products — including superfood creamers, coffee, and hydration — built to fuel performance and everyday wellness. The brand blends functional ingredients with clean, simple formulations to help people fuel their best day.

Navitas Organics:

Acquired by Laird Superfood in early 2026, Navitas Organics is a superfood company specializing in organic, nutrient-dense ingredients like cacao, maca, and chia. The brand is rooted in sourcing integrity and making functional superfoods accessible for everyday cooking, baking, and wellness routines.

RESPONSIBILITIES

Marketing Project Management

• Help manage the marketing calendar, tracking campaigns, content deadlines, and cross-functional deliverables
• Coordinate between internal teams (creative, product, ecommerce) and external agencies or contractors to keep projects moving on time
• Maintain project management tools — creating briefs, updating timelines, and flagging blockers
• Support campaign launches from briefing through QA, helping ensure assets and copy are ready and accurate before go-live

Retention Marketing & CRM

• Assist in building, scheduling, and QA-ing email and SMS campaigns in Klaviyo
• Help manage and maintain audience segments, flow triggers, and suppression lists
• Assist with A/B test setup and document learnings to improve future sends
• Help maintain list hygiene and assist with loyalty or subscription program communications

Content Management

• Own the organization and maintenance of digital asset libraries — keeping files named, versioned, and accessible across the team
• Support content updates on the website (Shopify) including product copy, imagery, banners, and landing pages
• Coordinate content requests — writing clear briefs for creative and design teams and tracking requests through completion
• Help maintain a content calendar and ensure assets are delivered on time across email, social, and site

General Digital Marketing Support

• Support paid social and SEO teams with asset coordination and content needs as they arise
• Stay current on digital marketing trends, tools, and best practices and bring relevant ideas to the team
• Assist with performance reporting across channels using Claude — pulling data from Klaviyo, Google Analytics, Shopify, and other platforms into digestible summaries

QUALIFICATIONS

• 1–3 years of experience in a marketing, content, or ecommerce role (internships count)
• Familiarity with email marketing — Klaviyo experience is a strong plus
• Comfortable working in Shopify or a comparable ecommerce platform
• Organized and detail-oriented with a proven ability to juggle multiple projects simultaneously
• Strong written communication skills — you can write a clear brief, a sharp subject line, or a concise status update
• Experience with project management tools (Asana, Monday, Notion, or similar)
• Analytically curious — you're comfortable pulling basic reports and making sense of what the numbers say
• A self-starter who asks questions and doesn't wait to be told what to do next
• Experience using Claude to improve workflows and maximize outputs

PREFERRED QUALIFICATIONS

• Experience at a DTC or CPG brand
• Hands-on experience with Klaviyo flows and segmentation
• Familiarity with Meta ads & paid media
• Basic design skills in Canva, Adobe or Figma — enough to resize an asset or make a minor edit

COMPENSATION & BENEFITS

• Medical, Dental, Vision, and Life insurance