Digital Communications Officer

Placements24; Willows (CA); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Performance-based bonuses

Fully remote work arrangement

Home office setup allowance

Professional development opportunities

Opportunity to shape digital strategy

Job summary

Placements24 is seeking a proactive Digital Communications Officer to lead its online presence from a fully remote setup. You will craft engaging content, manage campaigns across social and digital channels, and analyze performance metrics to inform strategy.

The role requires strong SEO/SEM knowledge, data-driven decision making, and excellent writing and communication skills, with a degree in Marketing, Communications, or Digital Media. Remote work offers flexible collaboration nationwide.

Qualifications

• Experience in digital communications, social media management, or online marketing.
• Strong knowledge of SEO, SEM, and content marketing.
• Proficiency with web analytics tools (Google Analytics) and social media management platforms.
• Excellent content creation skills: copywriting, basic graphic design, and video editing.
• Excellent remote communication and interpersonal skills; Bachelor's degree in marketing/communications/digital media.

Responsibilities

• Develop and execute digital communication strategies across online platforms.
• Create and manage content for website, social channels, and emails.
• Monitor website traffic, social engagement, and campaign performance.
• Manage social media advertising campaigns and optimize reach.
• Stay current with digital marketing trends and propose new strategies.
• Respond to inquiries and engage with online communities.

Skills

Digital communications

Social media management

Content marketing

SEO

SEM

Copywriting

Video editing

Education

Bachelor's degree in Marketing/Communications/Digital Media

Tools

Google Analytics

Social media management platforms

Content creation tools

Job description

About the Role

Our client is seeking a proactive and skilled Digital Communications Officer to spearhead their online presence and communication strategies, operating in a fully remote capacity. This role is crucial for enhancing the organization's digital footprint, managing online reputation, and engaging with target audiences through various digital channels. You will be responsible for creating compelling digital content, managing social media campaigns, and analyzing web performance metrics. This is an ideal opportunity for a motivated digital strategist passionate about Media & PR to excel from anywhere in the country, contributing significantly from their home office.

Key Responsibilities

• Develop and implement innovative digital communication strategies across all online platforms.
• Create, curate, and manage engaging content for the company website, social media channels, and email newsletters.
• Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools.
• Manage social media advertising campaigns and optimize them for maximum reach and impact.
• Stay abreast of the latest digital marketing trends and technologies, proposing new strategies to enhance online presence.
• Respond to online inquiries and engage with the online community, fostering positive relationships.

Requirements

• Proven experience in digital communications, social media management, or online marketing.
• Excellent understanding of SEO, SEM, and content marketing principles.
• Proficiency in using web analytics tools (e.g., Google Analytics) and social media management platforms.
• Strong content creation skills, including copywriting, graphic design basics, and video editing.
• Excellent communication and interpersonal skills, suitable for a remote work environment.
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

Benefits

• Highly competitive salary package and performance-based bonuses.
• Fully remote work arrangement, offering maximum flexibility and work-life balance.
• Allowance for home office setup and continuous professional development.
• Opportunity to shape and drive the digital strategy for the organization.
• Engage with a dynamic team dedicated to cutting-edge online communication in the Free State region and beyond.