Digital Campaign Specialist

Ampcus Inc; Malvern (Chester County); Hybrid; USD 65,000 - 85,000; Full time

Job summary

Ampcus Inc in Malvern, PA is seeking a Digital Campaign Specialist with 3-5 years of digital marketing experience to support and execute integrated campaigns across email, web, search, social, and paid channels. The role collaborates with cross-functional and global teams to deliver high-quality digital customer experiences.

You will build landing pages, emails, automation workflows, and web content while coordinating with regional teams, performing A/B tests, optimizing customer journeys, and

Qualifications

• Bachelor's degree in Marketing or related field.
• 3-5 years of digital marketing experience.
• Experience implementing multi-channel digital marketing campaigns.
• Hands-on with email marketing, landing pages, SEO/SEM, CMS.

Responsibilities

• Execute multi-channel digital campaigns across web, email, search, social, and digital advertising channels.
• Build and manage campaign landing pages, event pages, emails, automation workflows, and web content.
• Participate in campaign kick-off meetings and ensure complete understanding of campaign objectives and requirements.
• Coordinate campaign assembly, coding, creative assets, content publishing, and quality assurance.
• Implement and optimize customer journeys across digital channels.
• Support search optimization through organic keyword research and paid search campaign execution.
• Create, publish, and launch digital campaign assets within established timelines.
• Perform A/B testing for emails, landing pages, and search advertisements.
• Coordinate campaign launches and ensure successful deployment across all digital channels.
• Prepare campaign rollout documentation and coordinate with regional and country teams.
• Gather campaign feedback and collaborate with stakeholders to implement improvements.
• Monitor campaign performance and recommend optimization opportunities based on best practices.
• Ensure exceptional customer experience throughout the digital journey.
• Collaborate closely with marketing, communications, digital channel, social media, and CRM teams.

Skills

Digital Campaign Management

Email Marketing

Marketing Automation

SEO/SEM

Landing Page Development

A/B Testing

Content Management Systems

Demand Generation

Digital Analytics

Customer Journey Mapping

Cross-functional Collaboration

Project Coordination

Web Content Management

Digital Advertising

Education

Bachelor's degree in Marketing or related field

Tools

Sprinklr

Eloqua

Scrivito CMS

Job description

Job Title

Digital Campaign Specialist

Location(s)

Malvern, PA

(Remote)

Job Summary

We are seeking a Digital Campaign Specialist with 3-5 years of experience in digital marketing to support and execute integrated multi-channel digital campaigns. The ideal candidate will have hands-on experience with email marketing, landing pages, search marketing, CMS platforms, and campaign execution while collaborating with cross-functional and global teams to deliver high-quality digital customer experiences.

Key Responsibilities

• Execute multi-channel digital campaigns across web, email, search, social media, and digital advertising channels.
• Build and manage campaign landing pages, event pages, emails, automation workflows, and web content.
• Participate in campaign kick-off meetings and ensure complete understanding of campaign objectives and requirements.
• Coordinate campaign assembly, coding, creative assets, content publishing, and quality assurance.
• Implement and optimize customer journeys across digital channels.
• Support search optimization through organic keyword research and paid search campaign execution.
• Create, publish, and launch digital campaign assets within established timelines.
• Perform A/B testing for emails, landing pages, and search advertisements.
• Coordinate campaign launches and ensure successful deployment across all digital channels.
• Prepare campaign rollout documentation and coordinate with regional and country teams.
• Gather campaign feedback and collaborate with stakeholders to implement improvements.
• Monitor campaign performance and recommend optimization opportunities based on best practices.
• Ensure exceptional customer experience throughout the digital journey.
• Collaborate closely with marketing, communications, digital channel, social media, and CRM teams.

Required Qualifications

• Bachelor's degree in Marketing, Digital Communications, Information Science, or a related field.
• 3-5 years of digital marketing experience.
• Experience implementing multi-channel digital marketing campaigns.
• Hands-on experience with:
• Email marketing
• Landing pages and forms
• Search marketing (SEO/SEM)
• Content Management Systems (CMS)
• Web content management
• Strong understanding of digital marketing technologies and campaign execution.
• Ability to advise stakeholders on digital marketing best practices, including web and email optimization.
• Experience collaborating with cross-functional and global teams.
• Strong communication, analytical, and problem-solving skills.
• Ability to manage multiple projects and meet tight deadlines.
• Detail-oriented with strong organizational skills.
• Self-motivated with a proactive approach and strong ownership mindset.

Preferred Qualifications

• Experience with:
• Sprinklr
• Eloqua
• Scrivito CMS
• Experience with demand generation campaigns.
• Knowledge of digital campaign optimization and customer journey best practices.

Preferred Skills

• Digital Campaign Management
• Email Marketing
• Marketing Automation
• SEO/SEM
• Landing Page Development
• A/B Testing
• Content Management Systems (CMS)
• Demand Generation
• Digital Analytics
• Campaign Optimization
• Customer Journey Mapping
• Cross-functional Collaboration
• Project Coordination
• Web Content Management
• Digital Advertising

Nice to Have

• Sprinklr
• Eloqua
• Scrivito CMS
• CRM lead management experience
• Experience working with global marketing teams

Work Environment

• Fast-paced, collaborative environment
• Opportunity to work with cross-functional and global stakeholders.

Ampcus is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veterans or individuals with disabilities.