Digital Assets Marketing Analyst

Neti Sp. z o.o.; United States; Híbrido; USD 80.000 - 140.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible work arrangements

Remote or hybrid work

Continuous skills development

Cutting-edge technologies

Friendly team atmosphere

Descripción de la vacante

Neti Sp. z o.o. seeks a marketing analytics professional to measure, test, and optimize campaigns in the blockchain space, focusing on B2B SaaS growth.

You will monitor performance, run A/B tests, and optimize campaigns across Google, LinkedIn, and other channels while conducting market research and competitive analysis.

Excellent English and Polish language skills are required; remote or hybrid work options are available.

Formación

• 3–5 years of marketing experience, preferably in the IT industry.
• Proven B2B SaaS lead generation experience.
• Strong analytical and data analysis skills.
• Proficient with GA, Ads platforms, LinkedIn, CRM, and CMS tools.
• Advanced English (C1) and Polish language skills.

Responsabilidades

• Monitor efficiency and adjust plans based on performance.
• Run A/B tests and quickly conclude results.
• Analyze campaigns across main channels to drive B2B SaaS leads.
• Conduct market research and competitive analysis.

Conocimientos

Marketing experience

B2B SaaS marketing

Data analysis

GA & Ads tools

Lead generation

English (C1)

Polish language

Herramientas

Google Analytics

Facebook Ads

Google Ads

Ads Editor

LinkedIn Ads

Keyword Planner

Ads Manager

Audience Insights

Google Tag Manager

Adobe Analytics

CRM systems

CMS tools

Descripción del empleo

Neti helps move money and digital assets in production environments by integrating with the systems our clients already use. We are building NetiRails - a payment orchestration platform running on client infrastructure. You have a chance to build a technology partner with a global reach on the digital asset market. We are looking for an analytical mind to join our team, focusing on measuring, testing, and optimizing our marketing efforts in the blockchain space.

Key Responsibilities:

• Performance Tracking: Monitor efficiency and effectiveness of marketing activity and adjust future plans accordingly.


• Data Analysis: Conduct constant tests and experiments and quickly conclude them using A/B testing tools to identify the best-performing campaigns.


• Campaign Optimization: Analyze sales advertising campaigns across main channels (Google, LinkedIn, Twitter) to drive B2B SaaS lead generation.


• Market Research: Monitor the market and analyze trends, researching customer opinions and conducting competitive analysis.

Requirements:

• At least 3-5 years of experience in marketing (preferably in the IT industry).


• Demonstrable experience in B2B SaaS Marketing with a focus on lead generation.


• Excellent analytical skills and a knack for data analysis.


• Strong knowledge of various marketing and analytics tools such as Google Analytics, FB Ads, Google Ads i Ads Editor, LinkedIn Ads, Keyword Planner, Ads Manager, Audience Insights, Google Tag Manager, Adobe Analytics, CRM systems, and content management systems.


• Knowledge of the English language at an advanced level C1.


• Excellent verbal, written & listening skills in Polish.

Nice to Haves:

• Experience in B2B/software sales.


• Knowledge of #blockchain #crypto.

What We Offer:

• Attractive salary and flexible form of employment.


• Remote or hybrid work with flexible working hours.


• Continuous development of competencies (co-financing of training, knowledge exchange).


• Work with Cutting Edge Technologies and participation in Workshop BlockTrain / Block Train workshops.


• A good team and a friendly atmosphere with no dress code and no corporate habits.