Digital Analytics & Power BI Specialist

Shift Digital; Birmingham, Northern (MI, KY); Hybrid; USD 65,000 - 90,000; Full time

Job summary

Shift Digital in Birmingham, MI is seeking a highly analytical Digital Analyst to transform complex data into actionable insights across Website Performance, Customer Leads, Dealer Sales, Inventory and Digital Advertising. You will help stakeholders understand drivers of performance and guide strategy with compelling storytelling.

You will design, develop, and maintain Power BI reporting solutions, perform recurring and ad hoc analyses, and present findings to clients and internal teams,

Qualifications

• 3–5 years of experience in analytics, BI, or a related field.
• Strong analytical skills and ability to work with large datasets.
• Ability to communicate insights through storytelling and presentations.
• Experience presenting analytical findings to clients or stakeholders.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Self-motivated, curious, and driven to solve business problems.

Responsibilities

• Collaborate with a team of analysts to deliver insights.
• Analyze data across Website Performance, Leads, Dealer Sales, Inventory, and Digital Advertising.
• Design, develop, and maintain Power BI reporting solutions.
• Conduct recurring and ad hoc analyses to identify trends.
• Translate complex data into clear, actionable insights through storytelling and visualization.
• Present findings and recommendations to clients and internal stakeholders.
• Partner with clients and account teams to align on business goals.

Skills

Analytical skills

Data storytelling

Presentation skills

Self-motivated

Tools

Power BI

Excel

PowerPoint

Job description

Shift Digital in Birmingham, MI is seeking a highly analytical Digital Analyst to transform complex data into actionable insights across Website Performance, Customer Leads, Dealer Sales, Inventory and Digital Advertising. You will help stakeholders understand drivers of performance and guide strategy with compelling storytelling.

You will design, develop, and maintain Power BI reporting solutions, perform recurring and ad hoc analyses, and present findings to clients and internal teams,